
JAECOO adds new J5 to its product range
JAECOO expanded is local line-up with the addition of the new J5 to the range. The J5 consists of three models, Vortex, Glacier and Inferno.
- Product News
- 17 September 2025
Niels Wichmann has been appointed as the new Head of Volkswagen Passenger Cars Brand effective 1 August 2023.
Wichmann replaces Steffen Knapp who has been appointed as the brand head of Volkswagen Taiwan.
Wichmann, 51, joins Volkswagen Group South Africa (VWSA) from Volkswagen’s headquarters in Wolfsburg where he was head of Product Marketing for small/compact cars such as Polo.
He has been working for Volkswagen since 2000. During this time, Wichmann has held various management positions in sales within the Volkswagen Brand, including a global assignment in Brazil.
“Niels brings with him a wealth of experience in sales and product marketing, which will help us to move the brand to the next level, especially at this time when it is faced with tough competition in the local market.
“He will also play an important role in our growth strategy in sub-Saharan Africa,” said Thomas Milz, VWSA Sales and Marketing Director.
It has been reported that the Scandinavian commercial vehicle manufacturer, Volvo Trucks, will significantly scale up local production capabilities with the launch of Euro 6 truck manufacturing in early 2026. The expansion represents a major investment in the company's Durban assembly operations.
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Lee Naik, CEO of TransUnion Africa, will deliver a keynote address at the upcoming Cars.co.za DealerCon 2025 on Wednesday, 17 September.