Hino ended 2023 on a high note in terms of its customer experience ratings in the DataTrack survey for the fourth quarter of the year. Not only was Hino No 1 in the combined score, but it also took top position in all three evaluation categories – sales, service and parts.
Hino scored 98.96 out of 100 in the average of the combined score, 99.40 for sales, 98.67 for service and 98.81 for parts.
“We are very pleased that we were able to continue our momentum by ensuring an exceptional customer experience throughout 2023, and we aim to continue this trend in 2024,” says Anton Falck, Vice President of Hino South Africa. “We are always pleased to receive feedback from our customers as it shows that we are on track with our customer satisfaction strategies.
“The driving force behind our success in surveys such as DataTrack is Hino’s global strategy of Total Support, which relates to building and retaining meaningful relationships between all the parties in the value chain, from Hino Japan to the Hino South Africa head office and its staff, the countrywide dealer network of 67 dealerships and all our customers,” he explains.
The quarterly DataTrack Comparative Truck Study has been conducted since 1989 with the results compiled from feedback collected from more than 30 000 truck operators in South Africa.
The South African motor industry has lost one of its longstanding business figures following the passing of Jebb McIntosh, the group chief executive of Combined Motor Holdings (CMH), on Monday, 2 November 2026.
“South Africa’s automotive industry has been AGOA’s largest user, but for the sector the preference has already been largely overridden by the 25% Section 232 tariffs applied on vehicles and components. Losing AGOA adds a further cost to an industry that has already absorbed a significant shock.”
Foton has started building vehicles in South Africa, and the first overseas vehicle manufacturing base of BAIC Group is now in Gqeberha.
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You can't buy happiness but you can buy cars and that's kind of the same thing.
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The South African motor industry has lost one of its longstanding business figures following the passing of Jebb McIntosh, the group chief executive of Combined Motor Holdings (CMH), on Monday, 2 November 2026.
Foton has started building vehicles in South Africa, and the first overseas vehicle manufacturing base of BAIC Group is now in Gqeberha.
South Africa's trade relationship with the United States (US) faces another significant challenge following the announcement that the country is to lose its preferential access to the American market under the African Growth and Opportunity Act (AGOA).
