
TransUnion Africa CEO to share critical insights at DealerCon
Lee Naik, CEO of TransUnion Africa, will deliver a keynote address at the upcoming Cars.co.za DealerCon 2025 on Wednesday, 17 September.
- Industry News
- 16 September 2025
Suzuki hosted the 4WD To the Max challenge to showcase models in the Suzuki range’s capabilities. The event was held at the ADA Training and Outdoor Centre, which offers multiple training courses.
The range of vehicles used during the event includes a performance-orientated Swift Sport in a timed skidpan challenge to show its Go-Kart like handling skills. The offroad capabilities of the Grand Vitara and the Suzuki Jimny were put to the test on the challenging 4x4 track.
“The idea behind this event is twofold. Firstly, it’s to introduce the country to 4WD To the Max by selecting individuals with high followings on social media who want to watch and participate on the programme showing them how much fun you can have with friends and family.
“Secondly, it’s to introduce people to the Suzuki brand,” says Megan MacDonald, Head of Marketing and PR for Suzuki Auto South Africa.
The different challenges were designed with the specific models in mind. The first challenge was a skidpan exercise to test the quickness and agility of the drivers. This was made easy in the Swift Sport and its potent 1400 engine. The car was impressive by all standards through corners doing handbrake turns on the skidpan for a bit of showing off.
The off-road course we put the Jimny and Grand Vitara AllGrip through had some daunting sections. The Grand Vitara, which is Suzuki’s flagship model, has a host of technology making the driving experience a whole lot easier. It also incorporates hybrid technology that regenerates energy during deceleration for storage in the 12V lithium-ion battery. The Grand Vitara combines off-road driving and comfortable driving.
The Jimny, however, is not as luxurious as the Grand Vitara, but it makes up for it in its ability as a hardcore 4x4, no matter if it’s faced with bends, twists or a steep incline, which is not a problem for the Jimny.
The day was also filled with other competitors who partook in a general knowledge quiz as well as other fun-filled activities.
The Pricing of the vehicles driven at the event:
Suzuki Swift 1.4T Sport auto – R442 900
Suzuki Grand Vitara 1.5 Hybrid GLX AllGrip – R529 000
Suzuki Jimny 1.5 GLX AllGrip – R397 900
Lee Naik, CEO of TransUnion Africa, will deliver a keynote address at the upcoming Cars.co.za DealerCon 2025 on Wednesday, 17 September.
Cars.co.za will unveil its first Industry Report at DealerCon 2025 – a landmark event designed to analyse the past decade of seismic change in the motor industry and project what lies ahead.
For decades, buying a car has been as much about emotion as practicality. Shiny brochures, polished showroom floors and persuasive sales talk often overshadowed the cold, hard numbers of ownership. But today, where information is currency, consumers are no longer satisfied with glossy marketing – they want data, and they want it now.