GWM South Africa hosted its Dealer Conference and Awards, an annual event that not only celebrated the company’s top-performing dealerships but also heralded the arrival of three new vehicles.
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GWM Bruma took the top spot as the overall Dealer of the Year for 2024 at the event and also won the category for large dealerships while the Hatfield Motor Group walked away with the Group Winner award.
More than 300 dealers, partners and stakeholders gathered to witness the latest chapter in GWM’s 18-year journey in South Africa.
Top-performing dealerships were recognised for their outstanding contributions in categories such as sales, service, after-sales, vehicle accessories and financing. The highlight of the evening was the announcement of the four winners of the prestigious Dealer of the Year awards in the Small, Medium, Large and Mega categories.
The GWM Dealer Conference also highlighted the brand’s remarkable growth in South Africa. From its humble beginnings as a niche pick-up supplier to its current standing as a top 10 vehicle brand, GWM has consistently pushed the boundaries of innovation.
The recent launch of the HAVAL H7 is testament to this growth and with the addition of the P300, Tank 300 Diesel and H6 GT PHEV, GWM’s portfolio is now more diverse and compelling than ever before.
GWM Bruma took the top title as Dealer of the Year.
Following talks on the industry's economic importance, government and sector leaders gathered at Automechanika Johannesburg to address operational hurdles across the value chain.
Dealerships and dealer groups will recognise several of the themes raised at the Automechanika Johannesburg CEO Breakfast, from an ageing vehicle fleet and growing Chinese brands to affordability and finance.
Visitors at this year’s Automechanika Johannesburg should make sure not to miss Dealerfloor’s sister publication, Body Shop News Africa’s stand in Hall 2, where a very rare, restored Jaguar will be on show. The 1968 Jaguar Type S, known to its owner as “Greenie”, is valued at R370 000.
When Cobus Coetzee (photo) accepted the opportunity to join the Morgan Group in Upington, he had to weigh up more than a new position. The move meant exchanging the West Coast’s cooler climate and seaside lifestyle for the Northern Cape’s desert heat, while taking responsibility for a multi-franchise operation spread across several premises.
Dealer excellence was recognised at the Mahindra South Africa Dealer Conference Awards Evening, where dealerships were acknowledged for their performance across retail sales, commercial vehicles, customer satisfaction, aftersales and other areas of the business.
To turn the fortunes of a dealership around from one not firing on all its cylinders, so to speak, to one of the top five dealerships in the country and now the top Dealer of the Year, is testimony to what can be achieved with dedicated leadership.