Cars.co.za report offers interesting insights
Cars.co.za recently launched Industry Report 2026 at its DealerCon summit, offers insight into the forces shaping South Africa’s vehicle market.
- Dealer News
- 22 September 2026
Volkswagen has slipped to third place in China’s automotive market, overtaken by Geely Auto after losing its decade-long dominance to BYD in 2024, according to industry data.
Figures from the China Passenger Car Association (CPCA) reveal that Volkswagen’s two joint ventures with state-owned FAW and SAIC Motor held a combined retail market share of 10.9%, down from 12.2% in 2024. Meanwhile, Geely Auto boosted its share to 11%, up from 7.7% in 2025, while BYD’s share declined slightly to 14.7% from 16.2%.
CPCA secretary-general Cui Dongshu confirmed that these joint ventures account for all Volkswagen sales in China. Despite the setback, Volkswagen remains the leading foreign brand in the country and is accelerating efforts to close the gap with domestic competitors.
Legacy foreign automakers such as Volkswagen, General Motors and Toyota have been losing ground to Chinese rivals due to a slower transition to electric vehicles (EVs). Chinese consumers increasingly prefer EVs, supported by government subsidies.
To regain momentum, Volkswagen is expanding its partnership with Xpeng to develop advanced electronic architecture for future models in China. Additionally, the company plans to design its first in-house chip for next-generation smart vehicles in collaboration with Horizon Robotics.
Volkswagen is also exploring opportunities to export China-developed vehicles to overseas markets, a strategy shared by BYD and other Chinese brands seeking growth beyond a cooling domestic market.
Geely and other Chinese automakers, including Leapmotor, gained significant traction last year, particularly in the budget segment. This segment, comprising vehicles priced below R410 000 (US$21 512), accounted for more than half of China’s new passenger car sales in 2025.
Car recalls often raise concern among owners, but the National Automobile Dealers' Association (NADA) says recall campaigns show that manufacturers are accountable and committed to quality, safety and customer care.
Affordability is driving a structural shift in South Africa’s vehicle market, with SUVs gaining significant ground as consumers increasingly seek competitively priced, well-equipped vehicles.
South Africa’s used car market continued to grow during the first half of 2026, despite pressure on household budgets and a 25 basis point interest rate increase in May.