The Lepas will officially debut in South Africa in 2026, introducing a different perspective on what a premium SUV can be with an eye aimed at younger, style-conscious drivers seeking modernity, claims the Chinese brand.
To lead the roll-out of the Lepas in South Africa, Chery South Africa has appointed Letitia Herold as National Brand & Marketing Manager.
She brings experience from across the automotive and media industries and will oversee the local launch strategy, partnerships and market engagement for Lepas, aligning the brand with its target market.
“I am honoured to have been chosen to build the LEPAS brand in South Africa,” comments Letitia. “We are speaking to a generation that wants more than just a car, they want an experience that reflects who they are.
The LEPAS L8, which debuted earlier this year, sets a bold tone, with sculpted exterior lines, a spacious interior and the latest driver-assist technologies that can be expected in a premium SUV.
The Lepas will expand its offering across multiple segments, growing a versatile lifestyle suited to everything from family life to executive living, it claims.
The name Lepas blends “leap” and “passion,” reflecting a brand built on movement and vitality.
Stellantis Middle East and Africa announced the appointment of Sizwekazi Jekwa Mdingi as the Head of Communication and Corporate Social Responsibility (CSR) for Stellantis in South Africa.
The conflict in the Middle East has thrown global supply chains into disarray, exposing the risks of over-reliance on concentrated hubs.
Kia has taken a bold step into one of South Africa’s most competitive automotive segments with the launch of the Tasman, its first-ever double cab bakkie.
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Have you ever noticed that anybody driving slower than you is an idiot, and anyone going faster than you is a maniac?
George Carlin
Stellantis Middle East and Africa announced the appointment of Sizwekazi Jekwa Mdingi as the Head of Communication and Corporate Social Responsibility (CSR) for Stellantis in South Africa.
The conflict in the Middle East has thrown global supply chains into disarray, exposing the risks of over-reliance on concentrated hubs.
Volkswagen Group Africa (VWGA) has reached another major milestone with the production of the 500 000th unit of the current Polo for the export market.
