Cars.co.za report offers interesting insights
Cars.co.za recently launched Industry Report 2026 at its DealerCon summit, offers insight into the forces shaping South Africa’s vehicle market.
- Dealer News
- 22 September 2026
The Chinese SUV brand, Jetour, has experienced rapid growth in recent years, having sold over 1.22 million vehicles across its five product lines globally within a mere 70 months. From January to August this year, Jetour sold 310 000 vehicles, surpassing its annual sales for 2023.
“Compared to other auto brands established in the past six years, Jetour is the fastest-growing Chinese brand,” says the President of Jetour Auto, Li Xueyong, who travelled to South Africa for the official launch of the brand last month.
The company's international strategy is driven by its innovative "Travel+" philosophy, integrating cutting-edge technology with travel to enhance the customer experience. Elaborating on this, Li says that Jetour’s long-term strategy is to be the automotive brand with the deepest understanding of travel, along with excellent off-road capabilities, world class safety and ample space for travel with family and friends.
“Guided by our "Travel+" strategy, we design our vehicles with a user-centred approach, merging insights from both the travel and automotive industries. Our product development philosophy embraces the full ecosystem of travel scenarios, aiming to create vehicles that reflect a deep understanding of travel needs. Our goal is to become the automotive brand most attuned to the future of travel,” he says.
Jetour’s technical strength is built on a foundation of 27 years of innovation and expertise. This legacy allows Jetour to leverage the group’s vast technological advancements, giving it a unique edge. By integrating global travel scenarios into its core technologies, the brand is continuously enhancing the experience value of its products. This ongoing integration reflects Jetour's ability to blend advanced automotive technology with real-world travel needs, offering enriched and reliable solutions to consumers worldwide.
Jetour has created two product series for family travel and off-road travel, led by the Dashing and X70 Plus, which are both currently available in South Africa, with the next series due to launch locally next year.
The brand has high expectations for the South African market, aiming to sell 2 000 units by end of the year, with a cumulative sales goal of 30 000 units over the next three years.
Cars.co.za recently launched Industry Report 2026 at its DealerCon summit, offers insight into the forces shaping South Africa’s vehicle market.
Nissan has introduced the Tekton, a new compact SUV for the South African market. The model is built on the Renault‑Nissan alliance’s CMF‑B platform and is closely related to the Renault Duster, sharing engines and mechanical components.
At the recent DealerCon 2026, hosted by Cars.co.za automotive excellence was celebrated by honouring top executives in the automotive retails industry.
Advertisement
Advertisement
Cars are the ultimate symbol of freedom, independence and individualism. They offer the freedom to ‘go anywhere,’ whenever it suits and with whom one chooses.
Sarah Redshaw
Car recalls often raise concern among owners, but the National Automobile Dealers' Association (NADA) says recall campaigns show that manufacturers are accountable and committed to quality, safety and customer care.
Affordability is driving a structural shift in South Africa’s vehicle market, with SUVs gaining significant ground as consumers increasingly seek competitively priced, well-equipped vehicles.
South Africa’s used car market continued to grow during the first half of 2026, despite pressure on household budgets and a 25 basis point interest rate increase in May.