Skills development and technical excellence are critical to the sustainability of South Africa’s automotive industry, says Ford.
Share with friends
As vehicle technology advances and customer expectations evolve, the demand for highly skilled technicians capable of diagnosing and maintaining complex systems has never been greater.
In line with this commitment to continuous learning and professional development, Ford Motor Company of Southern Africa (Manufacturing) (Pty) Limited (“Ford South Africa”) hosted its Service Engineering & Operations (SE&O) Skills Contest celebrating the expertise, precision and passion of South Africa’s top Ford automotive technicians.
Nine of the country’s finest technicians competed across three custom-designed test stations, each featuring deliberately engineered vehicle faults. Participants were assessed on diagnostic methodology, logical fault isolation and the effective use of diagnostic tools: key competencies that define Ford’s standard of service excellence.
Underpinning the importance of the event was PK Umashankar, Director of Customer Service Operations, International Markets Group (IMG), who highlighted the global significance of technical mastery: “I’m excited to be here in South Africa for one of its top technical skills contests. IMG runs similar events across all our markets, and the winner from South Africa will fly to Bangkok to compete against the best from the IMG region. The quality of the contestants here is something we can all be proud of, and I look forward to hosting the South African winner on the international stage.”
“Top technicians are like gold, and in South Africa there are real opportunities to fast-track careers and be recognised for expertise,” says Kevin Heunis, Director of SE&O at Ford South Africa, emphasising the importance of recognising and retaining skilled professionals.
“Our dealerships offer world-class environments where talent is valued. By investing in their development, we ensure these professionals thrive and continue to drive growth and innovation right here at home. Technicians are the backbone of every dealership. Their expertise directly impacts customer satisfaction, retention and trust,” he says.
The event concluded with an awards ceremony recognising all nine finalists for achieving the top tier of technical talent within Ford’s dealer network.
Brendon Jordaan from Eastern Cape Motors North End was named South Africa’s Top Technician and will represent Ford South Africa at the IMG Skills Contest in Thailand this November. Marius Blanche from BB Ford Polokwane took second place and Michael Stewien from BB Ford Menlyn was placed third.
Charging time remains a worry for many South Africans considering an electric vehicle, who still see it as a disruption rather than a quick stop at a filling station. That view is starting to shift.
The winners of the 2026 Automotive Business Council | naamsa Accelerator Awards were announced at the recently held Auto Week 2026, which took place in eThekwini, KZN.
When Cobus Coetzee (photo) accepted the opportunity to join the Morgan Group in Upington, he had to weigh up more than a new position. The move meant exchanging the West Coast’s cooler climate and seaside lifestyle for the Northern Cape’s desert heat, while taking responsibility for a multi-franchise operation spread across several premises.
Cars are the ultimate symbol of freedom, independence and individualism. They offer the freedom to ‘go anywhere,’ whenever it suits and with whom one chooses.
The winners of the 2026 Automotive Business Council | naamsa Accelerator Awards were announced at the recently held Auto Week 2026, which took place in eThekwini, KZN.
With the steep rise in fuel prices since March this year leading to historic record highs following massive increases in October, the government intervention annouched this week, is widely welcomed.
Omoda has confirmed that the new C4 will become the first model from the Chery Group to be built in South Africa, with production set to take place at the company's Rosslyn manufacturing facility in Gauteng.