Buyers look beyond sticker price in car purchases
South African car buyers are increasingly considering the full cost of ownership rather than focusing solely on the showroom price or monthly instalment.
- Dealer News
- 12 September 2026
Hot on the heels of the Ford Transit Custom, the Blue Oval released its Ford Tourneo locally.
What’s new?
It is brand-new and shares its mechanicals with the Transit Custom Panel Van. Ford described the Tourneo as a multi-activity vehicle. It is designed to enhance the ownership experience for both personal use and business customers, offering spacious room for up to eight occupants.
Initially available in Trend specification and a long wheelbase configuration, it is powered by a 2-litre single turbodiesel engine (100 kW & 360 Nm) and a new eight-speed automatic transmission. Additional models will join the Tourneo line-up later this year.
An optimised vehicle platform ensures generous cabin space, with three rows of seating for up to eight occupants. The enhanced interior specification starts with a flexible, new track-mounted seating system in the second and third rows, which allows maximum adaptability when arranging the cabin for people and luggage.
The tracked seating enables customers to slide seats forward or back along notched tracks set into the rear cabin floor, or to lift seats out completely. The three second-row seats can each be moved independently, while the third row has a two seat/one seat split.
The new seats are lighter than those in the outgoing model and the second row features integrated seatbelts, so reconfiguring the cabin – including into a useful six-person conference layout – can be done more quickly and easily. With the second- and third-row seats removed, a massive 6.8m3 of loading volume is unleashed, along with the ability to carry three standard Euro pallets.
Price:
Tourneo Trend LWB Bus 2.0L 8AT (R999 200).
South African car buyers are increasingly considering the full cost of ownership rather than focusing solely on the showroom price or monthly instalment.
A striking collection of Alfa Romeo vehicles, spanning immaculate classics to the latest performance models, will gather at Modderfontein Bird & Sculpture Park on Sunday 20 September for the 2026 Concorso d’Eleganza.
Kia South Africa has launched an upgraded Sonet range, with more safety, technology, and comfort across the line-up, backed by a five-year warranty with no kilometre limit.
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Cars are the ultimate symbol of freedom, independence and individualism. They offer the freedom to ‘go anywhere,’ whenever it suits and with whom one chooses.
Sarah Redshaw
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