Volkswagen elevates Andreas Mindt to lead design strategy

The move formalises a transition that had been anticipated earlier in the year and follows Andreas successful tenure guiding the design direction of the Volkswagen brand. He takes over from Michael Mauer, who leaves the company on amicable terms after shaping a unified design philosophy across the Group.

Andreas brings close to 30 years of experience within the Volkswagen Group, having joined in 1996 after graduating from Pforzheim University School of Design. His career spans key design contributions to models such as the first‑generation Tiguan, Golf 7 and the recent ID.2all concept. Beyond Volkswagen, he has held senior roles at Audi and Bentley, helping to define the Bentley Batur design language and steering the evolution of Audi’s exterior design strategy.

Speaking on the appointment, CEO Oliver Blume praised both the outgoing and incoming design leads. He highlighted Michael Mauer’s role in strengthening the DNA of individual brands while establishing a consistent design identity across the Group.

Oliver Blume also credited Mindt with helping restore Volkswagen’s unmistakable visual character in recent years. Andreas new remit spans a diverse collection of marques including Volkswagen, Audi, Bentley, Porsche, Skoda, Seat and Lamborghini, with a clear focus on both heritage and differentiation.

Mauer’s departure follows his earlier handover of Porsche design leadership, marking a smoother transition at Group level compared to recent changes at the sports car brand. His exit is positioned as part of Volkswagen’s long‑term succession planning.

As the Group navigates accelerating electrification across its portfolio, Andreas promotion underscores Volkswagen’s commitment to continuity while preparing for heightened global competition. His track record suggests a continued blend of innovation and brand‑driven identity for the Group’s next generation of vehicles.