The final instalment of ‘Our Ford Stories’

Ford South Africa’s 100th anniversary is more than a milestone, it’s a testament to resilience, unity and an enduring legacy, says the manufacturer, the first automaker to take root in South Africa.

24 Ford Cen1

To commemorate this historic journey, we’re excited to release the final video from Ford SA’s ‘Our Ford Stories’ series, coinciding with the close of our Centenary Celebrations. Through this series, Ford South Africa reflects on the milestones that have shaped a legacy deeply intertwined with the country and its people.

“To stand the test of time and still be going strong is a remarkable achievement, and a very humbling one,” says Neale Hill, President of Ford Motor Company Africa. “Ford South Africa is defined not only by our legacy of resilience and innovation but by the people who bring it to life every day. From those who’ve been with us for decades to new generations embracing Ford's values, our strength lies in a deep commitment to supporting each other and uplifting our communities.”

This anniversary is a collective celebration that resonates through generations. It reflects a legacy shared by Ford’s diverse workforce, who carry forward a pride and identity rooted in the rich history of Ford’s contributions to South Africa. Each story, memory and milestone over the past century forms the foundation for the future, inspiring the next 100 years of Ford in South Africa.

The final video instalment of ‘Our Ford Stories’ series is a tribute to the enduring relationships, resilience and shared spirit that have defined Ford South Africa and will propel us forward into the future.

More Industry News stories

Used vehicle demand on the increase – TransUnion

Used vehicle demand on the increase – TransUnion

The ratio of used to new vehicles financed increased in the second quarter of this year, indicating a growing consumer preference for used vehicles, according to TransUnion South Africa.

  • 30 October 2024
Suzuki sets the example this Transport Month

Suzuki sets the example this Transport Month

October is Transport Month in South Africa and a time to focus on how important a role the sector plays in shaping our country’s economy and how to improve it.

  • 29 October 2024
NADA acknowledges revised guidelines from CCSA

NADA acknowledges revised guidelines from CCSA

The National Automobile Dealers’ Association (NADA) acknowledges the Competition Commission of South Africa’s (CCSA) revised Automotive Aftermarket Guidelines, published at the end of September 2024.

  • 29 October 2024