L.I.F.E. Festival celebrating LDV birthday

LDV hosted a L.I.F.E (Live Integrated Family Experience) festival at the Benoni Northerns sports grounds that saw nearly 4 000 guests in attendance.

25 LD Vbirthday1

The event brought together a mix of LDV customers, dealers, staff, influencers, media, and fans for the brands first birthday celebration in South Africa.

The main stage saw LDV Max Luxe models were parked side-by-side, forming visual centrepiece. South African music royalty lit up the stage, with performances from Majozi, Matthew Mole SAMA winner), Cinimin, Tamara Dey, Desmond & the Tutus (MK Award winner) and many more, entertaining the crowd.

To add even more excitement to the day, LDV ran two competitions, giving one lucky attendee the chance to win a driving experience in the LDV T60 Max Luxe - the top-of-the-range bakkie for a period of time - and another walking away with a cash prize.

Guests were treated to up-close views of the T60 Bakkie Range and the anticipated Terron 9 and D90 SUV.

Larger than life, the D90 is a SUV in size terms competing against the likes of the Fortuner while the Terron 9 itself a huge vehicle, will have a faceoff with fellow Chinese competitor GWM’s P500 bakkie.

Both these two new additions will reach our shores before the end of the year, says Andrew Hare, Marketing Coordinator at LDV South Africa.

LDV’s range currently consists of a range double cab bakkies with a choice between 4x2 and 4x4 versions with either manual or automatic transmissions.

Power is provided by a 2.0-litre single turbo diesel-engine with 120kW/375Nm or the bi-turbo version of the same engine pumping out 160kW/500Nm.

25 LD Vbirthday3
25 LD Vbirthday6
25 LD Vbirthday5
25 LD Vbirthday4
25 LD Vbirthday2
25 LD Vbirthday3
25 LD Vbirthday6
25 LD Vbirthday5
25 LD Vbirthday4
25 LD Vbirthday2

More Industry News stories

Dealer ordered to withdraw advert after ARB ruling

Dealer ordered to withdraw advert after ARB ruling

A South African dealership has been instructed to remove or amend an advertisement for a new Jetour T2 after the Advertising Regulatory Board (ARB) ruled that the listing created the impression that a specific vehicle was immediately available for purchase when it was not.

  • 25 May 2026
South Africa’s AJ Venter taming the untameable

South Africa’s AJ Venter taming the untameable

If you were hoping to experience the roaring streets of the Isle of Man TT in 2026, you are already too late. This event, with practice sessions starting on 25 May 2026 and racing commencing on the 30th, requires at least six to twelve months of planning, along with a substantial budget.

  • 25 May 2026
Pinewood.AI expands platform with two new modules

Pinewood.AI expands platform with two new modules

Pinewood.AI has added two new embedded modules to its Business Intelligence Solution, giving dealers and OEMs greater insight into financial performance and the customer journey, it says.

  • 22 May 2026