Jetour points to parts fill rate as scrutiny of Chinese…

Jetour points to parts fill rate as scrutiny of Chinese brands continues

Parts supply is the question most often put to newer Chinese brands in South Africa. The number of Chinese brands in the local new vehicle market rose from eight in 2024 to 15 in 2025, according to naamsa’s 2026 Automotive Trade Manual. Motoring commentators have flagged delays in accident repair parts as a common complaint, while pointing to brands with a longer local presence, such as GWM and Chery, as better established.

Against that backdrop, Jetour South Africa says parts availability has been part of its approach since before the brand officially entered the local market in 2024. The company says it invested in infrastructure, stockholding and distribution so that customers and dealers would be supported from day one.

Head of Marketing Shaun Steynberg says brands should be judged individually.

“While we recognise that the automotive industry is evolving rapidly, and that there are broader conversations taking place around parts availability, it is important that brands are assessed on their own merits and performance, rather than grouped together simply because they share a country of origin,” he says.

Jetour reports a parts fill rate of between 97% and 98% in 2026, meaning almost all parts requested by its dealer network could be fulfilled from available stock. The company says this reduces the need for back orders and helps minimise waiting times for customers requiring replacement components.

According to dealer management software Automatrix, average repair turnaround times among automotive brands in South Africa range from 22 to 48 days. Jetour recorded an average of 28 days, which the company describes as the leading result among Chinese brands on this metric.

The 2026 NADA Dealer Satisfaction Index measures franchised dealers’ experiences of their relationships with manufacturers and importers. In it, 95.5% of Jetour dealer respondents said service and major parts availability from the manufacturer or importer was at acceptable levels, and 97.7% confirmed parts were delivered regularly and on time. Parts delivery and ordering systems scored 85% and 84.1% respectively.

Before its first vehicle was sold locally two years ago, Jetour had established a 5 000m² parts distribution centre in Midrand, Johannesburg. It holds thousands of unique product codes across all current models and serves more than 55 dealerships nationwide.

As its range and dealer network expand, Jetour says it remains focused on scaling parts inventory and distribution in line with demand.