Isuzu Motors South Africa (IMSAf) and its truck brand have once again maintained their top position in the South African truck market – celebrating their 10th consecutive year as the truck market leader according to the latest naamsa report.
“We have several reasons to celebrate when ringing in the new year, with such an excellent sales record, the amazing hard work of everyone in the Isuzu Dealer Network, and the team members assisting day in and day out,” says Craig Uren, Senior Vice President, Revenue Generation at Isuzu.
The South African truck market, including vans and buses, recorded total sales of 30,153 units for the 2022 calendar year, an increase of 11.4% overall on 2021 numbers, with Isuzu’s growth standing at 4.7%.
Isuzu achieved a total sales figure of 3 304 units of the total market, excluding vans and buses – a record performance for the brand, which smashed the previous year’s total by an increase of 4.76%.
The Medium Commercial Vehicle market increased by 17.8%. Isuzu sales in this category increased by +10.12% compared to 2021. The Heavy Commercial Vehicle market increased by 19.6%. Isuzu sales in this category increased by 0.24% compared to 2021.
“I have been working closely with our Dealer Network over the past years, and it’s fantastic to see Isuzu chalk up another stellar sales performance off the back of this determined effort,” says Craig. “With such high demand for Isuzu products, it’s been our top priority to maintain a steady supply of trucks while delivering excellent customer service and after-sales support,” he adds.
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The challenge for us is to maintain our Dealer of the Year status in the future as it symbolises the effort we put in to create the best environment for our customers and our staff.
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