Triton brings the challenge to competitors
The bakkie war has intensified with the local launch of Mitsubishi’s next-generation Triton, an evolution in the iconic bakkie’s 46-year legacy.
- Product News
- 21 November 2024
The 3rd Quarter Automechanika Johannesburg CEO Breakfast recently revealed the spectrum of explorable business opportunities for the automotive aftermarket and the commercial vehicle sector in Africa.
Leading the way with his opening address was Deputy Head of Mission of the German Embassy in SA, Enrico Brandt, who attested to the strong German business presence in South Africa and particularly, the motor industry, at both OEM and aftermarket levels.
He stated that the dynamism of the motor industry was necessary to master the effects of transformational challenges. He noted the necessity of a close and continuing interface between the industry and government to ensure the recognition of its importance to ensure the sustainability of the motor industry.
Ronel Oberholzer (photo), Head of sub-Saharan Africa Economics at S&P Global Market Intelligence, supported by colleague Economist, Lerato Ntuli, delivered a riveting presentation on world trade patterns. She homed in on Africa, where the recently implemented African Continental Free Trade Area (AfCFTA, established by the 55 members of the African Union with 54 member states having signed the Agreement) is set to make a huge difference in opening free trade opportunities on the Continent.
Although sub-Saharan Africa represents only 2% of world trade, the AfCFTA is the largest free trade area globally. Of the top five trade areas in Africa, South Africa was, in 2023, the largest trade area at 55% of all trade (up from 52% in 2015) followed by Egypt (12%), Mozambique (12%), Côte d’Ivoire (11%) and Nigeria (10%). Ronel indicated that there are significant impediments to trade expansion in many regions owing to insufficient infrastructure and security issues which, if resolved, could see rapid and exponential trade growth in the AfCFTA.
Of particular importance for the motor industry is the fact that overland trade in the AfCFTA constituted 61% of all trade in 2023, followed by seaborne (36%) and airborne (3%) trade. “The very nature of overland trade holds huge opportunity for commercial vehicle manufacturers and the automotive aftermarket to supply and serve the needs of the various regions within the AfCFTA and is an aspect which holds enormous potential benefit to the motor industry,” she said.
The bakkie war has intensified with the local launch of Mitsubishi’s next-generation Triton, an evolution in the iconic bakkie’s 46-year legacy.
Unlike in the past, when dealerships primarily waited for customers to come to them, we now take a more proactive approach, bringing our vehicles directly to places where people gather, allowing them to experience the product first-hand, including offering test drives,” says Gerrie van der Kaay, Dealer Principal at Supergroup Dealerships Jetour Midrand.
JAC Motors added ABS (Anti-lock Braking System) to its X200 2.8L TDI 1.5-tonne single-cab, enhancing safety for both the crew and cargo. This latest upgrade complements the ABS-equipped X200 1.3-tonne double-cab targeted at organisations with labour-intensive crews.
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