Tata to expand local offering with two new models
Tata Motors South Africa plans to launch an additional two new models during the course of the year.
- Product News
- 14 January 2026
“We welcome the announcement by the National Treasury to allocate funds to support the local production of new-energy vehicles and batteries, as well as related manufacturing projects,” says Joubert Roux, Founder of CHARGE.
“We hope that the government will also support the development of our off-grid, solar-powered EV-charging stations, which will foster the need for new-energy vehicle sales,” Joubert tells Dealerfloor.
The National Treasury says the country is the largest automotive manufacturing hub in sub-Saharan Africa, hosting brands such as Toyota, Ford, Isuzu, Volkswagen, Mercedes and BMW, among others.
Reuters reports that government incentives and policy interventions will encourage original equipment manufacturers to invest more in the production of electric vehicles in the country.
South Africa released its Electric Vehicles White Paper in 2023, outlining the country's strategy to transition the automotive industry from primarily producing internal combustion engine vehicles to a mix that includes electric vehicles by 2035.
In its annual budget review, the Treasury says the department of trade and industry, in partnership with the department of mineral resources, plans to approve and implement a regional critical minerals strategy, without giving a timeline.
Critical minerals such as copper, cobalt and lithium are needed for the production of products like electric vehicle batteries and solar panels and are key to the world's energy transition.
The Treasury says R1 billion was being set aside over the medium term for the industrial development support programme, an incentive scheme that aims to increase participation and investment in infrastructure by firms in selected manufacturing sectors such as automotive.
The purpose of the incentive is to enhance the local production and assembly of new-energy vehicles, batteries and projects focused on operational efficiency and competitiveness in new manufacturing projects. The incentive is expected to attract 30 billion rand in investment from the private sector, the Treasury adds.
A new report from Deloitte reveals that motorists in the United States remain firmly attached to petrol-powered vehicles, as concerns over cost, charging infrastructure and overall value continue to slow the transition to electric cars.
China's BYD has officially dethroned Tesla as the world's top electric vehicle seller, marking a watershed moment in the automotive industry's electric revolution. The changing of the guard reflects a fundamental realignment of global EV power dynamics.
South Africa’s electric vehicle landscape is shifting rapidly as government policy, global market pressure and local investment begin to align. Yet a clear divide remains between the slow uptake of fully electric vehicles (EVs) and the stronger growth in hybrids, reflecting the realities of affordability and infrastructure.