Triton brings the challenge to competitors
The bakkie war has intensified with the local launch of Mitsubishi’s next-generation Triton, an evolution in the iconic bakkie’s 46-year legacy.
- Product News
- 21 November 2024
In an effort to offer personalised and professional services to corporate clients, Volkswagen has transformed 15 dealerships countrywide into Corporate Business Centres.
“Corporate sales are the third best-selling avenue for Volkswagen vehicles in South Africa. Whilst Polo Vivo is the preferred solution for corporate customers, the T SUV model range has also been well received in the market and accounted for over 20% of corporate sales last year,” said Steffen Knapp, Head of the Volkswagen Passenger Car brand.
Fifteen Volkswagen dealerships countrywide have thus far been transformed into Corporate Business Centres. Each of the dealerships now has a certified and dedicated Service Manager and Service Advisor as well as an express service for corporate clients, a branded demo vehicle and an exclusive customer lounge.
“The Volkswagen Sales team will be supporting each of the Corporate Business Centres’ dealerships with dedicated corporate fleet support, a Key Accounts Manager for management consulting, gap analysis and reporting as well as customer value proposition,” added Knapp.
Eight dealerships in Gauteng, three in KwaZulu-Natal, two in the Western Cape, one in Bloemfontein and one in Port Elizabeth are the new Corporate Business Centres.
The bakkie war has intensified with the local launch of Mitsubishi’s next-generation Triton, an evolution in the iconic bakkie’s 46-year legacy.
Unlike in the past, when dealerships primarily waited for customers to come to them, we now take a more proactive approach, bringing our vehicles directly to places where people gather, allowing them to experience the product first-hand, including offering test drives,” says Gerrie van der Kaay, Dealer Principal at Supergroup Dealerships Jetour Midrand.
JAC Motors added ABS (Anti-lock Braking System) to its X200 2.8L TDI 1.5-tonne single-cab, enhancing safety for both the crew and cargo. This latest upgrade complements the ABS-equipped X200 1.3-tonne double-cab targeted at organisations with labour-intensive crews.
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Unlike in the past, when dealerships primarily waited for customers to come to them, we now take a more proactive approach, bringing our vehicles directly to places where people gather, allowing them to experience the product first-hand, including offering test drives,” says Gerrie van der Kaay, Dealer Principal at Supergroup Dealerships Jetour Midrand.
One of the latest Chinese automotive brands to establish itself in South Africa, GAC Motor, is benefitting from the expertise of well-known motor groups in the country, like the BB Motor Group.
Stellantis has announced the expansion of its multi-franchise dealer network with the addition of the Fiat and Jeep brands to the existing Westvaal Motor Group dealership in Klerksdorp in North West Province.