Mitsubishi Motors has expanded its footprint in Africa with the opening of a new dealership in the capital of Botswana.
The brand was previously represented in that country by a service centre, which has now become a full-fledged sales and service outlet for both new and used Mitsubishi vehicles.
“BB Motors, which is run by the Bhamjee family, approached Mitsubishi Motors South Africa – as the African representative of the brand – towards the end of 2020 for the rights to upgrade its existing Mitsubishi Motors Service Centre to a dealership,” explained Nic Campbell, General Manager of Mitsubishi Motors South Africa (MMSA).
The new facility, known as Mitsubishi Motors Gaborone, is owned and managed by the BB Motors group and includes a showroom for new vehicle sales, as well as a comprehensive workshop.
The Bhamjee family, owners of BB Motors, has been in the motor industry for over 40 years, and Zain Bhamjee will take up the role as Dealer Principal.
“We believe in the importance of an honest relationship with our customers, and it is on this belief that we have built our brand. We will always be open and honest about our products and services,” Bhamjee commented.
The team is extremely excited about the new dealership after gaining valuable experience running the service centre over the past few years. “We are proud to be able to offer all new models – from the Eclipse Cross, ASX and Outlander to the Triton and Pajero Sport to customers in Botswana,” boasted Sales Manager, Nelson Moremedi. “We are confident that we will sell four or more new vehicles a month from the start and will offer a wide range of used Mitsubishi vehicles as well.”
According to Campbell, MMSA does not have a share in the Botswana dealership: “MMSA has 58 dealerships and service centres in Southern Africa and assists with dealerships or service centres in Namibia, Botswana, Zimbabwe, Mozambique and Swaziland. Lesotho is served by the Ladybrand branch. We are also represented in Malawi and Zambia.”
MMSA also operates a Mitsubishi service centre, Mitsubishi Motors Molapo, in Tlokweng Road, Gaborone. This means that Mitsubishi owners and prospective buyers now have access to almost 60 dealers and service centres across Southern Africa.
Volkswagen has expanded the new Tiguan model line-up with the addition of two new engines, a 2.0 TDI with 110kW and a 2.0 TSI with 140kW. Both engines are offered with a 7-speed DSG transmission.
DFSK South Africa announced that effective immediately, DFSK will be extending its warranty offering on its new DSFK KO1S Bakkie and DSFK C35 Panel Van to a 50 000km / 2-year warranty for all new customers ensuring greater peace of mind and customer satisfaction.
The challenge for us is to maintain our Dealer of the Year status in the future as it symbolises the effort we put in to create the best environment for our customers and our staff.
Advertisement
Advertisement
I always do like seeing other people dance in their cars. It's one of the things that makes me happy.
Ariel Gore
The challenge for us is to maintain our Dealer of the Year status in the future as it symbolises the effort we put in to create the best environment for our customers and our staff.
The team at Jetour Alberton recently took to heart the manufacturer’s pledge to engage in corporate social responsibility initiatives. The dealership visited Umkhathizwe and Nageng primary schools to make a tangible difference in the lives of school children.
BMW Group South Africa hosted its 2024 Retailer of the Year Awards recognising the achievements of its retail network across the BMW, MINI and BMW Motorrad brands.
