Against the background of the last “small” bakkie, the Nissan NP200, coming to the end of its life cycle, there is much speculation regarding which manufacturer will fill the gap. Fiat fired the first shots by announcing that its Strada bakkie will be introduced into the sub-Saharan Africa market.
Without giving too many details, Fiat says the Strada, which is currently built in Brazil in left-hand drive versions only, will be introduced during November into the sub-Saharan region. The Fiat Strada nameplate is not unknown in South Africa as Fiat introduced the first Strada bakkie to the local market back in 2008.
What’s new?
The latest generation was launched in 2020 and more than 400 000 units have been sold. First of all, based on the new Polio/Tipo platform, the Strada comes in single as well as double cab formats.
Exterior:
Influenced by the award-winning Fiat Toro in its design, it stands out with remarkable audacity according to Fiat. It has LED headlights, emitting 20% brighter light than its competitors, in combination with its robust appearance.
Its cargo capacity is capable of accommodating between 650 kg and 720 kg, depending on the version, and it’s offering up to 1 354 litres in the single-cabin model, making it exceptionally suited to a variety of professional and personal needs.
Interior:
Fiat says the Strada is a technological marvel as it is equipped with advanced technologies such as stability control, hill start assist, and TC+, which ensures optimal traction, even on the most challenging terrains.
The Strada's interior provides abundant storage compartments paired with air conditioning. The bakkie is equipped comprehensively: boasting four airbags, pretensioner seatbelts, and the Isofix system for young passengers.
Engines:
There is no mention about which engine versions we can expect, but Fiat has a range of small engines used in the Strada in overseas markets, from a 1-litre turbo petrol to 13 and 14 petrol engines.
Also read our previous article on Stellantis’ plans to locally produce a bakkie in Coega in the Eastern Cape: https://dealerfloor.co.za/industry-news/huge-investment-from-stellantis-in-new-ec-plant
According to a Reuters report, South Africa is engaged in discussions with Chinese automotive manufacturers to encourage local investment, with at least one company showing considerable interest in establishing production facilities in the country, a senior government official revealed on Wednesday.
Nissan says the latest wave of launches from the brand in South Africa supports Nissan’s long-standing commitment to the country, underpinned by more than 60 years of local presence.
The stories shared at the 2025 Tata Dealer Conference in South Africa, weren’t just tales of sales success. They were case studies in how local business development happens when a network is built on mentorship, innovation and long-term commitment and partnerships.
Advertisement
Advertisement
You can't buy happiness but you can buy cars and that's kind of the same thing.
Unknown
Nissan says the latest wave of launches from the brand in South Africa supports Nissan’s long-standing commitment to the country, underpinned by more than 60 years of local presence.
Daimler Truck South Africa (DTSA) hosted its biggest event of 2025 – “The Daimler Truck Experience”, under the theme “For All Who Keep Africa Moving” at the Gerotek Testing Facility in Pretoria.
Tata’s passenger vehicles made a return to the South African market with some interesting models. Let’s take a closer look at what is available and at what price.
