Coming to South Africa in Q3 of this year, the new Mitsubishi Triton and XForce keep on winning design awards. The latest is the Triton and the new XForce compact SUV both have won the iF Design Award 2024 in the product design discipline.
We do not know when it will arrive and what the model ranges will look like, but the Triton will in all probability boast a new twin turbo 2.4 litre turbodiesel (singe turbo in the current model), that will be good for around 150 kW and 440 Nm. The XForce will have a 1.5 litre petrol-engine.
Identifying outstanding design for 70 years, the iF Design Award is one of the world's most prestigious design awards organised by iF International Forum Design GmbH based in Hannover, Germany. For the iF Design Award 2024, around 11 000 entries submitted from 72 countries were judged by a jury of 132 international design experts based on five criteria – idea, form, function, differentiation and impact.
Based on the Beast Mode design concept, the new Triton expresses toughness and strength expected of a pickup truck, while at the same time demonstrating an imposing look with ruggedness and agility. The interior features a robust, horizontally themed instrument panel that allows drivers to easily see changes in the position of the vehicle while driving.
The dials and switches can be operated with ease even when wearing gloves, and the steering wheel, grips and door handles are designed with a focus on grip comfort and sturdiness.
The new XForce is a compact SUV that provides comfort and practicality, including a spacious cabin and versatile storage spaces.
Based on the design concept of Silky & Solid, on the inside you will find a sophisticated interior with a cutting-edge feel integrating a 12.3-inch Smartphone-link Display Audio and a digital driver display into a large monolithic display panel.
“We are thrilled about the imminent arrival of the Xforce and Triton in Q3 this year. Winning the prestigious iF Design Award for these models, following the New Outlander's footsteps, is a testament to the broad appeal of our fresh design language.
“It speaks volumes about how Mitsubishi Motors continues to captivate a diverse audience. Beyond this achievement, our product pipeline is full of exciting developments that we can't wait to unveil, promising an even more appealing future for our consumers," says Jeffrey Allison, General Manager: Marketing at Mitsubishi Motors South Africa (MMSA).
The Automotive Business Council (naamsa) has expressed concern over the recent announcement by US President Donald Trump to introduce additional tariffs on all imported products under what has been termed ‘Liberation Day’ trade measures.
Despite potential headwinds, South Africa’s automotive industry remains committed to long-term growth and resilience.
South African consumers demonstrated a strong appetite for new passenger vehicles in March, according to figures released by the Automotive Business Council (naamsa).
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