Asian brands, EVs dominate 2025 Best Buy Awards
The 2025 Best By Awards, announced by Kelley Blue Book, reflect the rapidly shifting landscape of the automotive market not only in the USA, but also elsewhere.
- Industry News
- 17 April 2025
To stimulate sales post lockdown, Motus Honda and Subaru West Rand’s Dealer Principal, Colin Chipps, decided to run a competition where each salesperson was asked to produce their own promotional video.
According to the General Sales Manager, Maxine Prince, the Honda & Subaru team are working hard at raising the bar when it comes to the quality of the sales staff, in order to better understand and serve their customers. “We believe there is definitely a need for this in the market and are determined to raise the bar,” she told Dealerfloor. “That is why we are fortunate to have a DP that understands how important it is to mix a bit of fun with hard work and the in-house competition proved to be a hit!”
The winner of the R1000 prize money is 24-year old sales executive, André Reynders.
Reynders won the Honda Sales Executive of the year in 2019, his first year in the motor industry! Have a look at the video he made to promote the 2020 Honda CRV 1.5T Executive here:
Pictures: André Reynders
The 2025 Best By Awards, announced by Kelley Blue Book, reflect the rapidly shifting landscape of the automotive market not only in the USA, but also elsewhere.
Kia took the top honours for the second consecutive year when its all-electric compact crossover was named World Car of the Year during the New York International Auto Show in the USA this week.
The African Association of Automotive Manufacturers (AAAM) is strengthening its commitment to the industrialisation and development of Africa’s automotive sector with the establishment of a new regional office in Tunisia.
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If you are not taking care of your customer, your competitor will.
Bob Hooey
In the face of a shifting premium automotive market, Audi South Africa is also currently re-aligning its retail operations according to the new reality where the premium vehicle sector has contracted to nearly a third of its size compared to a decade ago, with 2024 marking the lowest level yet.
The commercial vehicle industry has seen a complete shift in the market over the past year. Despite challenging market conditions, Daimler Truck Southern Africa (DTSA), along with its dealers and general distributors, successfully navigated the landscape to deliver great results, it says.
With information at their fingertips, used car buyers demand clear and honest listings. Here’s how transparency is revolutionising the used car buying journey.