Asian brands, EVs dominate 2025 Best Buy Awards
The 2025 Best By Awards, announced by Kelley Blue Book, reflect the rapidly shifting landscape of the automotive market not only in the USA, but also elsewhere.
- Industry News
- 17 April 2025
To stimulate sales post lockdown, Motus Honda and Subaru West Rand’s Dealer Principal, Colin Chipps, decided to run a competition where each salesperson was asked to produce their own promotional video.
According to the General Sales Manager, Maxine Prince, the Honda & Subaru team are working hard at raising the bar when it comes to the quality of the sales staff, in order to better understand and serve their customers. “We believe there is definitely a need for this in the market and are determined to raise the bar,” she told Dealerfloor. “That is why we are fortunate to have a DP that understands how important it is to mix a bit of fun with hard work and the in-house competition proved to be a hit!”
The winner of the R1000 prize money is 24-year old sales executive, André Reynders.
Reynders won the Honda Sales Executive of the year in 2019, his first year in the motor industry! Have a look at the video he made to promote the 2020 Honda CRV 1.5T Executive here:
Pictures: André Reynders
The 2025 Best By Awards, announced by Kelley Blue Book, reflect the rapidly shifting landscape of the automotive market not only in the USA, but also elsewhere.
Kia took the top honours for the second consecutive year when its all-electric compact crossover was named World Car of the Year during the New York International Auto Show in the USA this week.
The African Association of Automotive Manufacturers (AAAM) is strengthening its commitment to the industrialisation and development of Africa’s automotive sector with the establishment of a new regional office in Tunisia.
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Have you ever noticed that anybody driving slower than you is an idiot, and anyone going faster than you is a maniac?
George Carlin
In the face of a shifting premium automotive market, Audi South Africa is also currently re-aligning its retail operations according to the new reality where the premium vehicle sector has contracted to nearly a third of its size compared to a decade ago, with 2024 marking the lowest level yet.
The Halfway Group has opened the doors to a brand-new Lexus dealership, located in Lynnwood, Pretoria, with Chris Jones as the Dealer Principal.
Stellantis has announced the expansion of its multi-franchise dealer network with the addition of the Fiat and Jeep brands to the existing CMH East Rand dealership in Boksburg, Gauteng.