Dakar - South African crews dig deep as second week begins
The 2026 Dakar Rally roared back into action on Monday with Stage 8, a gruelling 481km loop around Wadi Ad Dawasir.
- Industry News
- 12 January 2026
The winners of the 2023/24 Cars.co.za Consumer Awards, sponsored by Absa (#CarsAwards), and the recipient of the prestigious Brand of the Year title, were announced at a black-tie gala event in Sandton.
The fourteen 2023/24 #CarsAwards trophy recipients:
BMW and Suzuki took the most category wins (3 apiece) in the 2023/24 #CarsAwards. BMW has the second most category wins in #CarsAwards history (12), followed by Toyota (11) and Suzuki (10), but Volkswagen (20) comfortably leads the #CarsAwards category trophies tally.
By winning the Brand of the Year consecutively, Toyota now leads the total #CarsAwards Brand of the Year wins tally with four trophies, followed by Suzuki (2) and Volkswagen (1).
Cars.co.za Managing Director Amasi Mwela announced the return of the #CarsAwards programme last year, which was paused in 2021. As before, vehicles will be judged against their peers in distinct categories, of which each has its own requirements. What’s more, 50% of the final scores will be based on brand-specific data incorporating direct feedback from South African car owners.
“The #CarsAwards underlines our commitment to helping our users understand the best way to spend their hard-earned rands when purchasing new vehicles,” Amasi says. “As new-car prices escalate, it emphasises the need to make educated and informed buying decisions. The Cars.co.za Consumer Awards, sponsored by Absa and galvanised by the endorsement from naamsa, allows Cars.co.za to take a leadership position in our industry.
“Partnering with the Cars.co.za Consumer Awards strongly resonates with our objective of endorsing innovative initiatives that bridge the gap between consumers, trusted dealers and manufacturers,” says Charl Potgieter, Managing Executive of Absa Vehicle and Asset Finance.
“This highly respected awards programme is not just about celebrating the automotive industry’s finest, it’s about strengthening the dynamic space in which the industry operates,” he adds.
“We continue to work very closely with all our partners to take the South African automotive industry to greater heights,” says naamsa Chief Executive Officer Mikel Mabasa.
“Business leaders and organisations involved in the motor industry can play a progressive role in turning the negative sentiment in the automotive market into positivity. (Naamsa believes that) the #CarsAwards represents a number of things that should be going right in the country.
The 2026 Dakar Rally roared back into action on Monday with Stage 8, a gruelling 481km loop around Wadi Ad Dawasir.
Over thirty firms from across the automotive supply chain have joined forces to advance open-source software development, aiming to create next-generation vehicles while driving down costs, Germany’s leading industry association announced recently.
The African Association of Automotive Manufacturers (AAAM) says 2026 will be a year of progressive development through collaboration.