With being committed to continuous improvement and a customer-first philosophy, Toyota South Africa Motors (TSAM) announced the launch of its e-commerce platform.
Share with friends
Officially live, Toyota’s new Shop Toyota e-commerce platform offers customers direct access to selected Genuine Parts, branded merchandise, premium vehicle and lifestyle accessories, all from the comfort of their homes. Tailored for both fans of the brand and those who embody the Toyota lifestyle, the platform offers a wide range of products that carry Toyota’s hallmark standards and attention to detail.
“The launch of the online store is more than just a new sales channel, it is a reflection of our vision for the future and our quest to deepen our ties to the Toyota community,” says Desiree Trollope, General Manager for Future Toyota at Toyota South Africa Motors.
“We’re embracing digitalisation to bring our customers closer to the brand, offering them the dependability and authenticity they expect, now with the ease of online access and the option to have products delivered to their homes or fitted at their nearest dealership. The online store is a one-stop online shop for all things Toyota,” she says.
Key features of the Toyota online store include:
Genuine Parts to ensure global brand standards and compatibility
Exclusive merchandise (including the newly launched Old School range), apparel and lifestyle products for Toyota brand enthusiasts
Customised vehicle accessories to enhance vehicle performance and style
Secure checkout and nationwide delivery with support from the local dealership
More than just a merchandise platform, the online store is designed to bridge e-commerce with local dealership networks, allowing buyers to enjoy digital convenience while maintaining the trusted backing of Toyota’s established dealer network. The platform reinforces the importance of Genuine Toyota parts, not just for performance, but for safety and long-term value.
“Like most of our locally produced vehicles, our new store is also a proudly South African solution. It reflects our commitment to delivering an elevated, tech-enabled customer journey that meets the evolving expectations of digital-first shoppers,” she says.
Korean automaker Hyundai has been an unmitigated success in the SA new car space. The relative newcomer to the market has been a consistent top-five feature on the new-car sales charts. There are many reasons for this, including good, reliable products at competitive prices. In part, the success is also driven by innovation.
South Africa's automotive sector is set for a significant transformation as Chinese and Indian vehicle manufacturers prepare to shift from basic assembly operations to full-scale local production.
Lightstone Auto has rolled out a cutting-edge integration designed to transform how alternative lenders, rent-to-own providers and niche finance firms engage with dealerships.
26 November 2025
Advertisement
Advertisement
You can't buy happiness but you can buy cars and that's kind of the same thing.
South Africa's automotive sector is set for a significant transformation as Chinese and Indian vehicle manufacturers prepare to shift from basic assembly operations to full-scale local production.
South Africa’s automotive landscape has shifted in recent years as new Chinese brands enter the market, sparking both curiosity and scepticism as each promises better value and a fresher approach.
Ford has officially ceased production of its Focus with the last versions coming of the line at the Saarlouis plant in Germany, drawing to a close more than five decades of manufacturing history.