Mahindra’s Fusion Fest ready to blast off
The SunBet Arena in Pretoria is a hive of activity as Mahindra South Africa finalises preparations for its historic Fusion Fest this Saturday (22 February).
- Industry News
- 21 February 2025
Toyota says as the official vehicle partner, mixed category sponsor and official route partner of the world’s premier mountain bike stage race, its partnership with the ABSA Cape Epic signifies the company’s commitment to endurance cycling.
One of the reasons the ABSA Cape Epic is a highlight for every mountain biker, whether amateur or professional, is because it’s the only eight-day mountain bike stage race classed as “hors catégorie” by the Union Cycliste Internationale. Some 680 two-person teams must race through 700 kilometres of untamed, unspoilt scenery and up 16 000 metres of virtually vertical ascents.
Every ABSA Cape Epic edition follows a different route, where riders must traverse varying terrain, with dusty and demanding gravel roads, gruelling rocky climbs, exhilarating technical descents, fast forest single tracks, and invigorating river crossings. Toyota is driving the route to new heights for 2024 with challenges and rewards aplenty in the form of scintillating single tracks and daily Toyota Tough sections.
The Land Cruiser, celebrated for its robust strength and refined luxury, is the chosen vehicle to transport guests of the ABSA Cape Epic Luxury Route Tours. There will also be Toyota SA Urban Trax activations at the world’s most televised mountain bike race to stoke spectators’ senses.
“The ABSA Cape Epic’s iconic, challenging and breath-taking routes through the Western Cape echo Toyota’s dedication to off-road adventures. We're honoured to fulfil our commitment to excellence in every aspect of this remarkable event,” says Glenn Crompton, Vice President for Marketing at TSAM.
In the upcoming race, the Toyota-Specialised-NinetyOne men’s and women’s teams, Toyota-Songo-NinetyOne team, Toyota Gazoo Mixed team, and Women’s Grand Masters team will all be riding to bring home medals.
The SunBet Arena in Pretoria is a hive of activity as Mahindra South Africa finalises preparations for its historic Fusion Fest this Saturday (22 February).
Digi Cars Group, a dealership group in the South African automotive industry, is making an impact at this year’s EidFest, which is taking place at the Gallagher Convention Centre from Thursday, 20 February to Sunday, 23 February 2025.
The team at Jetour Alberton recently took to heart the manufacturer’s pledge to engage in corporate social responsibility initiatives. The dealership visited Umkhathizwe and Nageng primary schools to make a tangible difference in the lives of school children.
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A light on my car’s dashboard came on, and instead of fixing the problem, I waited for the bulb to burn out. Crisis solved.
Jarod Kintz
The SunBet Arena in Pretoria is a hive of activity as Mahindra South Africa finalises preparations for its historic Fusion Fest this Saturday (22 February).
Digi Cars Group, a dealership group in the South African automotive industry, is making an impact at this year’s EidFest, which is taking place at the Gallagher Convention Centre from Thursday, 20 February to Sunday, 23 February 2025.
The National Automobile Dealers' Association (NADA) and the Southern African Vehicle Rental and Leasing Association (SAVRALA) have signed a Memorandum of Agreement (MOA), marking the formalisation of a relationship that has existed informally for many years.