Triton brings the challenge to competitors
The bakkie war has intensified with the local launch of Mitsubishi’s next-generation Triton, an evolution in the iconic bakkie’s 46-year legacy.
- Product News
- 21 November 2024
Ford South Africa’s 100th anniversary is more than a milestone, it’s a testament to resilience, unity and an enduring legacy, says the manufacturer, the first automaker to take root in South Africa.
To commemorate this historic journey, we’re excited to release the final video from Ford SA’s ‘Our Ford Stories’ series, coinciding with the close of our Centenary Celebrations. Through this series, Ford South Africa reflects on the milestones that have shaped a legacy deeply intertwined with the country and its people.
“To stand the test of time and still be going strong is a remarkable achievement, and a very humbling one,” says Neale Hill, President of Ford Motor Company Africa. “Ford South Africa is defined not only by our legacy of resilience and innovation but by the people who bring it to life every day. From those who’ve been with us for decades to new generations embracing Ford's values, our strength lies in a deep commitment to supporting each other and uplifting our communities.”
This anniversary is a collective celebration that resonates through generations. It reflects a legacy shared by Ford’s diverse workforce, who carry forward a pride and identity rooted in the rich history of Ford’s contributions to South Africa. Each story, memory and milestone over the past century forms the foundation for the future, inspiring the next 100 years of Ford in South Africa.
The final video instalment of ‘Our Ford Stories’ series is a tribute to the enduring relationships, resilience and shared spirit that have defined Ford South Africa and will propel us forward into the future.
The bakkie war has intensified with the local launch of Mitsubishi’s next-generation Triton, an evolution in the iconic bakkie’s 46-year legacy.
Unlike in the past, when dealerships primarily waited for customers to come to them, we now take a more proactive approach, bringing our vehicles directly to places where people gather, allowing them to experience the product first-hand, including offering test drives,” says Gerrie van der Kaay, Dealer Principal at Supergroup Dealerships Jetour Midrand.
JAC Motors added ABS (Anti-lock Braking System) to its X200 2.8L TDI 1.5-tonne single-cab, enhancing safety for both the crew and cargo. This latest upgrade complements the ABS-equipped X200 1.3-tonne double-cab targeted at organisations with labour-intensive crews.
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I always do like seeing other people dance in their cars. It's one of the things that makes me happy.
Ariel Gore
Leading used car trader, WeBuyCars, which listed on the JSE in April this year, is expanding its business focus to include third party sales and is rapidly expanding its vehicle supermarket and buying pods presence in South Africa.
The Isuzu Foundation, in collaboration with IRONMAN4theKidz, donated R250 000 to three Mossel Bay charities dedicated to uplifting vulnerable youth, families and individuals in need.
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