SA Government promises help auto exporters

South Africa is scrambling to protect its economy after USA’s President Donald Trump signed sweeping tariff measures targeting the country's key exports, potentially putting 100 000 jobs at risk, reported Reuters on 1 August.

Screenshot 2025 08 04 153455

The executive order signed Thursday (31 July) imposes import duties on dozens of nations including South Africa, with implementation set for next week. This escalation is part of Trump's broader push to reshape global trade dynamics in America's favour.

President Cyril Ramaphosa maintained a measured response Friday, emphasising South Africa's commitment to diplomatic solutions. "All channels of communication remain open to engage with the USA, and our negotiators are ready pending invitation from the USA," he said.

The government is rushing to finalise emergency support for affected exporters, with the President promising details would be announced soon.

The timing couldn't be worse. The USA is South Africa's second-largest trading partner after China, importing everything from Mercedes-Benz vehicles and steel to wine and citrus fruits.

The automotive sector faces particular vulnerability. Industry representatives are calling it a "socio-economic crisis in the making," with the Reserve Bank warning of massive job losses in agriculture and manufacturing.

"If one considers that access to the USA was through AGOA, which was tariff-free, increasing tariffs to 30% effectively nullifies that market," explained SEIFSA CEO Tafadzwa Chibanguza, referencing the African Growth and Opportunity Act. The Steel and Engineering Industries Federation of Southern Africa notes that $1.8 billion in exports now hangs in the balance.

Opposition parties have criticised the government's response, with the Democratic Alliance dismissing the proposed support measures as inadequate for addressing the scale of the crisis.

More Industry News stories

Stellantis and Bolt join forces for autonomous vehicles

Stellantis and Bolt join forces for autonomous vehicles

Stellantis and Bolt have announced a partnership to jointly explore the development and deployment of Level 4 autonomous vehicles for commercial operations across Europe, marking a significant step to bring driverless mobility to the continent's streets.

  • 12 December 2025
NAACAM announces new leaders for 2026/2027

NAACAM announces new leaders for 2026/2027

The 2025 Annual General Meeting (AGM) of the National Association of Automotive Component and Allied Manufacturers (NAACAM) was held as an elective meeting, allowing members to vote for representatives to the National Executive Committee (NEC) and Regional Committees. This process ensures that NAACAM’s leadership continues to reflect the expertise, experience and regional diversity of its membership.

  • 12 December 2025
Nissan partners with Wayve for AI-powered driver assistance

Nissan partners with Wayve for AI-powered driver assistance

Nissan Motor Co, Ltd and Wayve have announced definitive agreements to collaborate on integrating next-generation ProPILOT technology with Wayve's artificial intelligence software across a broad range of Nissan vehicles.

  • 11 December 2025