Co-founder of Red Bull energy drinks, Dietrich Mateschitz, died this past Saturday (22 October) at the age of 78, after a long-term illness.
Austrian Mateschitz founded the company in 1987 with Thai national, Chaleo Yoovidhya. The company quickly became and remained the leader in the energy-drinks market.
Red Bull became associated with extreme sports owing to its sponsorship of, among other sports, big wave surfing, cliff diving, mountain biking and trail ultra-running.
But one of the brand’s biggest success stories remains its venture into Formula 1 when it bought the then-Jaguar team in 2004. Over two decades, the team was built into a champion team with Sebastian Vettel at the steering wheel.
On local soil, Red Bull has been a sponsor of motorsport champions such as Giniel de Villiers, a Dakar champion.
Last October Mateschitz’s net worth was valued at around $25 billion.
Red Bull currently employs 13 000 people in 172 countries and sells and estimated 10 billion cans of the energy drink annually.
Toyota South Africa Motors (TSAM) announced the introduction of the Toyota Hiace PWD (Persons with Disabilities) model, a people-mover that puts accessibility at the heart of mobility.
One of the hot issues worldwide in the automotive business continues to be the drive towards new energy vehicles.
BMW believes its fortunes in China will turn around with the introduction of its revolutionary Neue Klasse electric vehicle series, which took a major step forward this week with the launch of its first model.
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You can't buy happiness but you can buy cars and that's kind of the same thing.
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Toyota South Africa Motors (TSAM) announced the introduction of the Toyota Hiace PWD (Persons with Disabilities) model, a people-mover that puts accessibility at the heart of mobility.
South Africa will leverage the Intra-African Trade Fair (IATF) 2025 in Algiers, Algeria, from 4 to 10 September to cement its position as Africa's automotive manufacturing leader.
According to a Reuters report, China's automotive sector faces an unprecedented crisis beneath its outward success. Despite becoming the world's largest car exporter and producing global leaders like BYD and Geely, the industry is trapped in a destructive spiral threatening widespread bankruptcies.
