In her new role, Penny is responsible for all revenue generation in the Rest of Africa markets, including Sales and Aftersales.

She joins Isuzu from Isanti where she held the position of Chief Executive Officer and says: “I join Isuzu at an exciting and transformative time where our call to action is that of break through and growth. The rest of Africa markets are our greatest opportunity to fulfil this call to action. I am humbled to be part of this journey and confident that the Isuzu team will relentlessly, and with passion, answer this call to action.”

Penny’s impressive work experience spans over 20 years in various industries such as manufacturing, mining, construction, fast-moving consumer goods and entrepreneurship.

Some of Penny’s previous leadership roles include Executive Head Customer Fulfilment for Barloworld Equipment Southern Africa, Country Manager and Director for Zambia Barloworld Equipment, and General Manager Free State Lesotho.

The President and CEO of IMSAf, Billy Tom, says the Isuzu leadership is delighted to welcome Penny on board. “Her vision for the business and experience across the various sectors make her ideally suited to lead and build the long-term growth and sustainability of IMSAf in African markets.”