How can automotive retailers set themselves apart from their peers in a highly competitive market? The answer is simple: by delivering exceptional customer experiences.
By Harm Stavast, Regional Sales Director, Keyloop
Today’s consumers demand to be in control of their own customer journey and, faced with so many choices when it comes to the car buying and ownership journey, are willing to pay more for a good experience. On the other hand, they are more likely than ever to look elsewhere if unsatisfied.
That’s why automotive retailers must lean into the power of technology to help transform their customer relationships and the effectiveness of their businesses. This will enable retailers to provide the same levels of exceptional service through every channel – no matter when, where or how the customer chooses to engage with them.
Automotive retailers need to reimagine their relationship with technology platforms. For Keyloop, this is represented through five key pillars:
In turn, Experience-First is both a blueprint and a technology platform created by Keyloop to help retailers deliver an exceptional customer experience – helping them to build trust and improve margins. To look under the hood of Experience-First, Keyloop has published a white paper written by our leadership team, titled Revolutionising automotive retail through technology,
If you would like to speak to us more about Experience-First, contact us via https://keyloop.com/en-za/contact.
Chery South Africa says it is accelerating its growth in the local car-rental industry, with its national passenger vehicle market share reaching 6.2% in the past month. As interest in Chery’s range of vehicles continues to grow for consumers and fleet operators, the brand is seeing increasing interest from rental car companies nationwide.
Ulterio Motiv will exhibit a total of three vehicles at this year’s Hankook Land Cruiser Festival. Held annually, the Land Cruiser Festival caters not only to Toyota Land Cruiser enthusiasts, but also to various companies that supply products, upgrades and equipment for these vehicles.
Following the launch of the family-orientated Ford Territory last year, Ford SA is set to raise the bar for its compact sport utility vehicle (SUV) with a decent value-for-money proposition with the imminent release of the Territory Dark Edition.
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A light on my car’s dashboard came on, and instead of fixing the problem, I waited for the bulb to burn out. Crisis solved.
Jarod Kintz
Chery South Africa says it is accelerating its growth in the local car-rental industry, with its national passenger vehicle market share reaching 6.2% in the past month. As interest in Chery’s range of vehicles continues to grow for consumers and fleet operators, the brand is seeing increasing interest from rental car companies nationwide.
Ulterio Motiv will exhibit a total of three vehicles at this year’s Hankook Land Cruiser Festival. Held annually, the Land Cruiser Festival caters not only to Toyota Land Cruiser enthusiasts, but also to various companies that supply products, upgrades and equipment for these vehicles.
It is more good news about car sales for May with new-vehicle figures of 45 308 units, which reflected an increase of 8 169 units, or a substantial gain of 22.0%, from the 37 139 vehicles sold in May 2024, buoyed by relatively stable economic fundamentals earlier in the year.
