In a move to further cement its electric intentions, Opel earlier this week revealed its new emblem.
Share with friends
The new interpretation of its iconic emblem, the ‘Blitz’, will feature on production vehicles as early as 2024. It will continue to form a central element of the Opel Compass, one of the main features of the Rüsselsheim-based carmaker’s design philosophy, while simultaneously continuing to sit proudly at the centre of the Opel Vizor brand face.
The lightning bolt – or ‘Blitz’ in German – is closely associated with electricity, and the aim is to symbolise Opel’s approach to the era of electromobility.
“Our ‘Blitz’ is more relevant than ever before. It not only symbolises our commitment to the democratisation of innovation and mobility but it also conveys our commitment to becoming a fully electric brand in Europe by 2028. This year, we will already have fifteen electrified models in our portfolio and can proudly say that Opel is electric,” says Opel CEO Florian Huettl.
“The ‘Blitz’ is the icon for our Bold and Pure philosophy. The sharpened, confident new ‘Blitz’ intersects the pure supporting ring, giving our iconic emblem a progressive, modern look. It is positioned proudly at the centre of our compass, which is our key graphic design principle. The compass is the backbone of our front, rear and interior design elements,” says Mark Adams, Vice President design.
The German carmaker will gradually roll out the new ‘Blitz’ across its product portfolio in the coming years with the first production vehicle set to sport the new look in 2024.
However, Huettl announced that the new emblem will already feature prominently this year. “The IAA Mobility is one of the biggest motor shows in the world and therefore the perfect location to proudly introduce a large, international audience to our new ‘Blitz’. Furthermore, we also have a surprise planned. Visitors in Munich will be thrilled,” he says.
Mahindra South Africa held its Dealer Conference 2025 in Dubai with a focus on strengthening dealer partnerships, enhancing the customer experience and shaping the future together.
The traditional art of haggling with car dealers is getting a digital makeover. A subscription-based artificial intelligence service in the USA is now doing the negotiating for thousands of customers, promising to eliminate the stress and time commitment of securing a better price on vehicle purchases.
Hyundai Automotive South Africa continues to experience exceptional consumer interest, with over 10 000 new vehicle finance applications received every month, which is 37% higher than last year.
It has been reported that the Scandinavian commercial vehicle manufacturer, Volvo Trucks, will significantly scale up local production capabilities with the launch of Euro 6 truck manufacturing in early 2026. The expansion represents a major investment in the company's Durban assembly operations.