Dakar 2026 tough on South African participants
The 2026 Dakar Rally delivered one of the most thrilling and competitive editions of the world’s toughest off‑road endurance race.
- Industry News
- 19 January 2026
The Automotive Business Council (naamsa) announced the finalists of the naamsa Accelerator Awards Competition.
Mikel Mabasa, naamsa CEO, says that his organisation has decided to use its respected, most trusted and independently audited datasets to recognise and acknowledge best performing brands in different segments and categories across the entire auto value chain. “We are objectively celebrating those best performing brands in the following segments:
Passenger Car of the Year and the biggest Achiever of the Year in the Passenger Segment; Light Commercial Vehicle of the Year and biggest Achiever of the Year in the LCV Segment; Medium, Heavy and Extra-Heavy Commercial Vehicle of the Year; Bus of the Year; New Energy Vehicle of the Year in Plug-in and Traditional Hybrid Models; Top Locally Manufactured Vehicle of the Year; and Top Exported and Top Imported Vehicles of the Year.
“Naamsa has also looked at the best performing dealerships in the country by volume where they will recognise the Dealer of the Year and the Dealer Achiever of the Year during the year under review. In order to make our adjudication process not too predictable and obvious, we are using all our audited datasets for the period starting from 01 June 2022 until end of July 2023.
“Our decisions in determining the finalists and ultimately all our winners, are not subjective but backed by credible and very accurate numbers that are independently audited by a reputable auditing firm in the country. “For this year, we are also going to recognise the socio-economic contribution our members make to this beautiful country where we will acknowledge a Job Creator of the Year; Women and Youth Empowering OEM of the Year; the most BBBEE improved and compliant OEM of the Year,” he says.
Each year naamsa also recognises people who make an invaluable contribution to the development and growth of the automotive industry in South Africa. This year, the following will also be recognised:
Top Business Journalist of Year; Top Auto Journalist; Top Emerging Auto Journalist of the Year; Top Media House of the Year; Long Service Award; a naamsa Value Creator of the Year; and a naamsa Lifetime Achievement Award.
The finalists are:
Passenger Car of the Year: Suzuki Swift; Toyota Corolla Cross and VW Polo Vivo.
Biggest Achiever of the Year | Passenger Segment: Honda BR-V; Suzuki Baleno and Suzuki Dzire.
Light Commercial Vehicle of the Year: Ford Ranger; Isuzu D-Max and Toyota Hilux.
Biggest Achiever of the Year | LCV Segment: Ford Transit Custom; Kia Picanto Runner and VW Caddy.
Medium Commercial Vehicle of the Year: Hino 300 Series; Isuzu N-Series and Iveco Daily.
Heavy Commercial Vehicle of the Year: FAW CA 15; Hino 500 Series and Isuzu F-Series.
Extra-Heavy Commercial Vehicle of the Year: Mercedes-Benz Actros; Scania G-Series and Volvo FH.
Bus of the Year: MAN Bus; Mercedes-Benz Bus and Scania Bus.
New Energy Vehicle of the Year | Plug-in Models: BMW iX; BMW X3 and Mini Hatch 3-Door.
New Energy Vehicle of the Year | Traditional Hybrid Models: Haval H6; Toyota Corolla Cross and Toyota RAV.
Top Locally Manufactured Vehicle of the Year: Ford Ranger; Toyota Hilux and VW Polo.
Top Exported Vehicle of the Year: BMW X3; Toyota Hilux and VW Polo.
Dealer of the Year | Passenger: Durban South Toyota; Hatfield VW Pretoria and Suzuki Bassonia JHB.
Dealer Achiever of the Year | Passenger: Bidvest McCarthy Nissan Woodmead; Broadway Toyota Mahalapye and Mariental Toyota.
Top Imported Vehicle of the Year: Suzuki Swift; Toyota Starlet and Toyota Urban Cruiser.
Naamsa congratulates all the finalists and looks forward to announcing the winners and curating an amazing event on Friday, October 13 at the Gallagher Convention Centre in Midrand. Please feel free to reach out to the naamsa Team via theresa@naamsa.co.za should you wish to be accredited to attend the naamsa Accelerator Awards event.
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