Triton brings the challenge to competitors
The bakkie war has intensified with the local launch of Mitsubishi’s next-generation Triton, an evolution in the iconic bakkie’s 46-year legacy.
- Product News
- 21 November 2024
In Abu Dhabi, a rare car licence plate with the single-digit number "P7" was sold for a whopping $15 million, which is approximately R218 million. Mind you, a standard personalised number plate with seven letters or numbers can cost around R2 500 to R5 000 in South Africa.
The sale of the licence plate set a new bar in the United Arab Emirates, surpassing a previous record set more than a decade ago for a licence plate with the number "7".
The licence plate was sold at a charity auction, with all proceeds going towards Sheikh Mohammed bin Rashid Al Maktoum’s global food aid initiative, the 1 Billion Meals Endowment. The auction attracted wealthy bidders from around the world, with the winning bid coming from an anonymous buyer.
The P7 licence plate is considered to be one of the most coveted in the world, as single-digit licence plates are extremely rare and highly sought after. The sale of the licence plate not only broke records but also raised significant funds for a worthy cause.
As the gavel came down on the record-breaking sale, attendees cheered and congratulated the buyer on his/her new acquisition. The sale of the P7 licence plate will be remembered as a historic moment in the United Arab Emirates and serves as a reminder of the wealth and extravagance that can be found in the region.
The bakkie war has intensified with the local launch of Mitsubishi’s next-generation Triton, an evolution in the iconic bakkie’s 46-year legacy.
Unlike in the past, when dealerships primarily waited for customers to come to them, we now take a more proactive approach, bringing our vehicles directly to places where people gather, allowing them to experience the product first-hand, including offering test drives,” says Gerrie van der Kaay, Dealer Principal at Supergroup Dealerships Jetour Midrand.
JAC Motors added ABS (Anti-lock Braking System) to its X200 2.8L TDI 1.5-tonne single-cab, enhancing safety for both the crew and cargo. This latest upgrade complements the ABS-equipped X200 1.3-tonne double-cab targeted at organisations with labour-intensive crews.
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