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- Dealer News
- 11 October 2024
Jetour, the new SUV brand launched in South Africa last week, has partnered with the Good Things Guy, Brent Lindeque, to find three inspiring South African influencers to become the faces of its brand, celebrating creativity, adventure and innovation.
Jetour, which is one of the fastest growing SUV brands in China, is looking for three South African influencers to represent the brand in unique and meaningful ways and to drive its award-winning seven-seater JETOUR X70 PLUS and five-seater DASHING models for a whole six months.
DASHING, known for its technology, fashion and youthfulness, having recently won a "Best Design" award in Egypt, is a new urban SUV.
The JETOUR X70 PLUS is positioning itself as a large family SUV, featuring a spacious and comfortable 7-seater layout, earning the “Best 7-Seater of the Year” award in Egypt too.
Over the last five years alone, Jetour has sold over 1 220 000 vehicles globally across its five product lines, with over 600 partners in over 50 countries and regions worldwide, achieving number one in several markets.
The search is on for influencers in three exciting categories:
1. Fashion/Creative: Jetour is looking for a trendsetter – someone who lives and breathes creativity. Whether you’re a fashion designer, interior designer, graphic artist, art director, or architect, this is your moment! The ideal candidate will be someone whose style and imagination flow effortlessly, inspiring others and setting trends. The car must feel like an extension of the candidate’s cool and dynamic lifestyle.
2. Travel: This one is big! Jetour wants someone who embodies the spirit of adventure. Think travel, culture and food – a lifestyle that inspires wanderlust. This influencer needs to be a storyteller, capturing the essence of places, people and experiences. Jetour’s cars are made for journeys, and the brand is looking for someone who can showcase the brand’s passion for discovery in a way that makes everyone want to pack their bags and hit the road!
3. Tech: For all the tech enthusiasts out there, this is your chance to shine! Jetour’s cars are packed with cutting-edge technology and innovation, and the brand wants an influencer who is just as tech-savvy. Someone who is at the forefront of digital trends, who loves gadgets and can’t resist the latest tech developments. Jetour is looking for a trendsetter whose life is driven by technology and who can showcase just how smart, sleek and sophisticated the brand’s vehicles truly are.
* South Africans are urged to nominate their favourite influencers in these categories at https://faceofjetour.co.za/
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The Automobile Association (AA) has appointed Bobby Ramagwede (main photo) as its new Chief Executive Officer with effect from 1 October 2024. He brings extensive professional experience at CEO and Board level to the position in a career spanning almost two decades.