Triton brings the challenge to competitors
The bakkie war has intensified with the local launch of Mitsubishi’s next-generation Triton, an evolution in the iconic bakkie’s 46-year legacy.
- Product News
- 21 November 2024
Isuzu showcased just how economical its new 1.9 D-MAX 1.9 Ddi bakkie range is. A very relevant marketing experiment in today’s climate where the high price of fuel plays a decisive role when choosing your next set of wheels.
The One Tank Challenge trip set off at ISUZU’s Midrand offices with pit stops at the Engen 1 Stop Shops in Bloemfontein, Colesberg and Laingsburg. Both Isuzu SA and Engen SA participated in the challenge.
The journey featured 10 drivers (five driving pairs) who represented motoring journalists and influencers. Out of the 5 pairs, 4 made it to Cape Town Engen Winelands One Stop, while 3 were able to make it to the finish line at Signal Hill without needing an additional refill.
Driving with their aircon on and through flat and mountainous terrain, the trip covered 1 452 km. On average, the fuel consumption per 100 km was set at 5.58 litres, with Kilometres per litre clocking in at a median of 17.93 km/L.
In preparing for the challenging trip, renowned race driver and head of the Isuzu Driving Academy, Grant McCleery, mentioned that “vehicles were prepared in accordance with Isuzu SA’s specifications.
“The vehicle fuel and oil types were checked and ensured that they were at the right levels. Tyre pressures were inflated to the maximum recommended limit that the vehicles serviced as per the recommended service schedules.
“No wing mirrors, aerials or any other items were removed from the vehicles. The diesel fills were monitored and the tanks sealed under independent adjudication. Wheel balancing and alignment were checked to ensure that they were within the recommended specification,” Grant says.
Although the primary purpose of the Isuzu One Tank Challenge was to showcase the efficiency and utility of the D-MAX bakkie, the opportunity was to also use it to impart driving tips to drivers thus equipping them with the requisite skills to ensure that they were able to get the best performance and value from their vehicles.
Leading used car trader, WeBuyCars, which listed on the JSE in April this year, is expanding its business focus to include third party sales and is rapidly expanding its vehicle supermarket and buying pods presence in South Africa.
The Isuzu Foundation, in collaboration with IRONMAN4theKidz, donated R250 000 to three Mossel Bay charities dedicated to uplifting vulnerable youth, families and individuals in need.
Hino South Africa has handed over four mobile offices to the Gauteng Government Roads and Transport Department, which are to be used as Smart Driving Licensing Testing Centres by the Road Traffic Management Corporation (RTMC).