The reality of a breakdown during the hostile Dakar
The Dakar Rally is often portrayed as a heroic clash between man, machine and an unforgiving wilderness.
- Industry News
- 14 December 2025
InstaVid360, which was developed in Cape Town, has transformed the automotive photography process with advanced technology designed for dealerships.
The InstaVid360 platform allows dealers to quickly photograph vehicles and automatically place them in virtual studios (otherwise known as automatically branded digital backgrounds).
InstaVid360's guided vehicle photography simplifies the process of capturing professional images through on-screen capturing guidance. Photographs are then automatically enhanced, branded and placed in a virtual studio environment.
Dealerships no longer need to take the time to move vehicles around as the InstaVid360 tool enables photography in any location. Photographs are automatically processed and pushed directly into stock feeds, saving more time for dealers.
Additionally, the 360° Spin capture allows dealerships to record and showcase both the interior and exterior of cars in an immersive format, enabling customers to explore vehicles virtually, as if they were in the showroom. These 360° Spins are then automatically uploaded to Autotrader.
Extra features include personalised video capture, video messaging, workshop video messaging and social media sharing.
As automotive dealerships increasingly seek innovative ways to connect with consumers, InstaVid360 continually develops new ways to present vehicles online. Trusted by over 1,700 dealers globally, InstaVid360 is paving the way for effective dealership merchandising strategies in a digital-first world.
For further information visit the InstaVid360 website https://www.instavid360.com/ or contact sales@instavid360.com
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