Ford Motor Company in Silverton is losing 720 units a day, or over R500 million, as widespread power losses continue.
Up until now there has been no indication when the plant will be up and running after overhead power lines feeding large parts of Pretoria collapsed and fell on the N4 highway on April 10, resulting in a power outage affecting large parts of Pretoria East.
Neale Hill (President of Ford Motor Company Africa), said in a local television interview that the knock-on effect could prevent the company from reaching its optimal production volumes for months to come.
“Although we have a huge solar power network, it only provides about a quarter of our electricity needs. Certain parts of the manufacturing process require a high-power output at a constant rate to function.
“The outage has also had an impact on our suppliers of whom 15 are located next to our plant in the Tshwane Special Automotive Economic Zone. Other suppliers elsewhere in the country are also affected as we could experience a temporary interruption in the delivery of parts,” he says.
As a result of the incident, all three shifts at the Silverton Plant are currently suspended affecting 5 500 employees and approximately 60 000 jobs across Ford’s local supplier network in producing the Ford Ranger and Volkswagen Amarok bakkies in Silverton.
Ford invested over a billion USD in the new manufacturing plant, which exports bakkies to over 100 markets worldwide. When the plant is at full capacity it will be the biggest plant of its kind manufacturing the Ford Ranger in the world.
When questioned about Ford reconsidering its position in South Africa, Neale answered that not with the kind of money that Ford has invested and that Ford is committed to the country. “It is, however, getting more difficult doing business in South Africa,” he said during the interview.
Neale said obstacles like load-shedding, and issues surrounding the ports and rail infrastructure make it difficult to sell South Arica as an investment destination.
The initial assessment by the City of Tshwane’s energy and electricity team found that at least seven powerline structures had collapsed and were badly damaged.
A Ford spokesperson said the company was working with both the City of Tshwane and Eskom to resolve the issue, but as yet there is no indication of when power will be fully restored to the facilities.
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I always do like seeing other people dance in their cars. It's one of the things that makes me happy.
Ariel Gore
The highly anticipated F&I Industry Awards 2024, which were held recently, showcased the pinnacle of excellence and innovation in the automotive financial and insurance sector.
In a groundbreaking move towards offering a comprehensive, one-stop integrated service to its customers, Absa has introduced an integrated Finance & Insurance solution for dealer partners across South Africa. This innovative initiative marks a significant step towards enhancing customer experience and streamlining financial services.
The three-point seatbelt stands out as one of the most important innovations in automotive safety. Invented by Volvo in 1959, the Swedish automaker chose to share this life-saving device with the world instead of patenting it. As a result, the three-point seatbelt is estimated to have saved over one million lives since its introduction.
