Ford is sharing videos about iconic models, some of which were exclusive to South Africa, as part of its centenary celebrations.
The latest Ford Stories’ video highlights iconic nameplates in South Africa through the ages and the deep passion that owners have for the Ford brand.
From the stately elegance of the Ford Fairlane, which once graced the streets with effortless sophistication, to the iconic Ford Mustang and the motorsport prowess of the Ford Escort -renowned for its lightness, reliability and handling that dominated rally stages - Ford's local legacy has an abundance of diversity.
The video highlights the legendary contributions to performance and motorsport history in South Africa, particularly through the rare and highly sought-after Sapphire Cosworth built by Basil Green and Geoff Mortimer, and the homologation special Sierra XR8.
Both these vehicles have cemented Ford's place in our automotive culture. Each vehicle and story in the video reflect Ford's enduring influence across generations.
Fans of Ford will also savour the majestic sight of a classic Mustang, and the newer pocket-rocket Fiesta STs, many of which are the essence of the active Ford Clubs around the country.
The Kia Carens nameplate makes its return to South Africa, this time as a seven‑seater designed with families in mind. It combines Sport Utility Vehicle (SUV) styling with Multi-Purpose Vehicle (MPV) practicality, offering space, comfort and efficiency, Kia says.
Volvo has confirmed that its vehicles will now integrate Google’s Gemini artificial intelligence system. This development builds on the company’s existing collaboration with Google, which already provides Android Automotive OS and Google services in Volvo models.
New vehicle sales in 2026 continued their positive trend in April, with the 47 979 units sold marking the best April figure since 2013. This represents a remarkable performance by local automotive retailers despite a host of economic headwinds and a challenging trading environment.
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You can't buy happiness but you can buy cars and that's kind of the same thing.
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Volvo has confirmed that its vehicles will now integrate Google’s Gemini artificial intelligence system. This development builds on the company’s existing collaboration with Google, which already provides Android Automotive OS and Google services in Volvo models.
New vehicle sales in 2026 continued their positive trend in April, with the 47 979 units sold marking the best April figure since 2013. This represents a remarkable performance by local automotive retailers despite a host of economic headwinds and a challenging trading environment.
April 2026 marked a turning point in South Africa’s economic landscape, as global energy markets were jolted by escalating geopolitical tensions in the Middle East, according to naamsa | The Automotive Business Council.
