Ford is sharing videos about iconic models, some of which were exclusive to South Africa, as part of its centenary celebrations.
The latest Ford Stories’ video highlights iconic nameplates in South Africa through the ages and the deep passion that owners have for the Ford brand.
From the stately elegance of the Ford Fairlane, which once graced the streets with effortless sophistication, to the iconic Ford Mustang and the motorsport prowess of the Ford Escort -renowned for its lightness, reliability and handling that dominated rally stages - Ford's local legacy has an abundance of diversity.
The video highlights the legendary contributions to performance and motorsport history in South Africa, particularly through the rare and highly sought-after Sapphire Cosworth built by Basil Green and Geoff Mortimer, and the homologation special Sierra XR8.
Both these vehicles have cemented Ford's place in our automotive culture. Each vehicle and story in the video reflect Ford's enduring influence across generations.
Fans of Ford will also savour the majestic sight of a classic Mustang, and the newer pocket-rocket Fiesta STs, many of which are the essence of the active Ford Clubs around the country.
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If you are not taking care of your customer, your competitor will.
Bob Hooey
The Automotive Business Council (naamsa) recently submitted its quarterly review of business conditions for the South African motor vehicle manufacturing industry, during the second quarter of 2025, to the Department of Trade, Industry and Competition (DTCI).
Africa's automotive sector is experiencing a significant transformation, with Morocco emerging as a rising star while traditional leader, South Africa, faces mounting challenges.
After an absence if six years, Tata passenger vehicles are back with a bang in South Africa. The last model launched locally was the Bolt, which followed in the tracks of the more well-known Indica.
