Chery reached a landmark milestone earlier this month when it exported the one-millionth Tiggo 4 to global markets. The vehicle departed from Dalian Port in China, where a special event celebrated this significant achievement.
Senior executives from Chery, key members from the Dalian Free Trade Zone, global partners and media representatives gathered to witness the occasion.
“The Tiggo 4 milestone highlights its widespread recognition as a standout product in Chery’s global line-up and underscores its world-class competitiveness,” commented Verene Petersen, National Marketing Manager for Chery South Africa. “The Tiggo 4 has been instrumental in our success, with 1 172 units sold in February 2025 alone, making it one of South Africa’s most popular passenger vehicles.”
Since its debut in 2018, the Tiggo 4 has captured consumers' attention in more than 70 countries and regions. As one of Chery’s global models, it has played a pivotal role in strengthening its international presence. In 2025, the compact SUV will enter the European market, marking a significant step in the Tiggo 4’s growth.
At the celebration, a senior executive from Chery reiterated the company’s commitment to global excellence. “Reaching the milestone of one million Tiggo 4 units exported highlights the trust our customers have placed in us,” he says. “As we look to the future, we will continue to prioritise our technology-driven approach, leveraging our advanced R&D, robust quality control and efficient service networks to deliver high-quality vehicles to users worldwide.”
The strength of the Tiggo 4 line-up has not only driven sales to exceed one million units in such a short period but has also garnered acclaim from the international motoring press. The Tiggo 4 Pro DCT received the Most Improved Car of the Year accolade at the Top Gear South Africa 2024 awards.
The Tiggo 4 is not the only Chery product to achieve export success in recent months. In November 2024, the company celebrated the same milestone with the mid-sized Tiggo 7.
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I have bad reflexes. I was once run over by a car being pushed by two guys
Woody Allen
If you were hoping to experience the roaring streets of the Isle of Man TT in 2026, you are already too late. This event, with practice sessions starting on 25 May 2026 and racing commencing on the 30th, requires at least six to twelve months of planning, along with a substantial budget.
Pinewood.AI has added two new embedded modules to its Business Intelligence Solution, giving dealers and OEMs greater insight into financial performance and the customer journey, it says.
Margins are shrinking, customers are under financial strain, and competition is intensifying across South Africa’s motor retail sector. Against this backdrop, dealerships are being forced to rethink how they remain profitable while still building customer trust and long term sustainability.
