Mercedes-Benz South Africa Limited (MBSA) has announced two changes at the executive level.
Share with friends
Both are key executive appointments within its Sales & Marketing and Aftersales operations of the manufacturer.
Selvin Govender, currently responsible for Marketing and Sales for Mercedes-Benz South Africa (MBSA), will take over the position of Vice President and Director for Marketing and Sales for Mercedes-Benz GDs Europe, Middle East & Africa (MBGD), effective 1 February 2023.
Commenting on Selvin’s departure, Mark Raine, Co-CEO of Mercedes-Benz Cars and Executive Director of MBSA, said: “Selvin Govender has been synonymous with the Mercedes-Benz brand for over two decades and has been integral in leading the company’s enviable brand in the premium automotive sector and commercial success throughout his tenure.”
A successor to Selvin will be appointed and communicated in due course.
In regard to personnel changes within the Aftersales division, Alexandre Ferreira, currently Head of Customer Services MBC at MBSA, will become Strategic Projects Lead MBC at Mercedes-Benz Brazil, effective 1 January 2023.
Alex joined Mercedes-Benz Brazil in 1996 and has, over his 26-year history at Mercedes-Benz, held various positions across passenger cars and commercial vehicles.
“MBSA would like to commend Alexandre Ferreira for his commitment to the success of the Aftersales division and the transformation of our business to gear it for future growth and exceptional customer service. We wish him well in his new role, which is of strategic importance in Brazil,” concluded Mark.
A successor to Alexandre will be appointed and communicated in due course.
If you think Golf in South Africa, you think GTI or even the quicker Golf R. Volkswagen, however, has just introduced a new entry-level Golf consisting of four models slotting in below its twin performance siblings.
DFSK’s current vehicle line-up in the country will expand with the addition of new petrol versions of the DFSK K01S Bakkie and the DFSK C35 Panel Van while on the electric vehicle side, the DFSK EC35 and EC31 are already familiar ‘faces’ locally.
Kia South Africa this weekend rewarded its top-performing dealerships across the country with prizes for outstanding achievements in sales, after-sales and service operations.
Audi South Africa has appointed Ricci Birchfield as the company’s new Head of Marketing, Product and PR. Ricci brings more than 18 years’ experience in the automotive industry, specialising in marketing, digital strategy and business transformation.