Bridgestone Southern Africa (BSAF) has relocated its Bridgestone Mining Solutions store from the Northern Cape town of Postmasburg to the Kathu mining town in the same province.
The store’s new site officially launches in March 2022, offering its comprehensive range of Off-The-Road (OTR) Tyre repairs and wheel alignment for passenger vehicles.
It will also now offer 4IR Technologies, such as iTrack 2 and Toolbox, digital systems that ensure tyre safety and efficient usage management, on top of traditional tyre fitment offerings, making it the flagship store in the Mining Solutions network.
“This relocation brings us closer to our mining clients in the region, so we can provide them with an enhanced service,” says Anton Wessels – Commercial Sales Director at Bridgestone Southern Africa. “OTR tyre repairs require specialised expertise and a close working relationship with customers. Also, the iTrack 2 is a specialised technology that is a game changer for tyre safety, which ensures the efficient use of tyres, whilst maximising productivity for mining clients.”
In addition to moving closer to existing mining customers and new potential customers (including Mokala Mine and East Manganese, to name a few) and thus reducing the distance for customers and improve service times, Bridgestone is also looking to enhance the working environment for employees and provide a better customer experience. Furthermore, it hopes to increase its service offering (including wheel alignment for passenger vehicles) to the general public and customers from the mining industry.,
The R10 million investment in the new store is an operation of 15 highly skilled individuals, and the figure is set to increase to 20 over the coming year, with a recruitment drive focused on wheel alignment technicians and tyre repair centre employees.
“Over the past year, we saw record prices and a demand for gold, platinum, iron ore and even coal, with the industry exceeding all expectations,” Anton says. “With the economy coming out of a global pandemic, we anticipate an even higher demand, as economies transition from fossil fuels. This move will require resources that will come from resource-rich countries like South Africa,” Anton adds.
“Ongoing partnership highlights value of Technical and Vocational Education and Training (TVET) graduates and the dealership environment in building sustainable automotive careers.”
The Automotive Business Council (naamsa) recently submitted its quarterly review of business conditions for the South African motor vehicle manufacturing industry, during the second quarter of 2025, to the Department of Trade, Industry and Competition (DTCI).
Africa's automotive sector is experiencing a significant transformation, with Morocco emerging as a rising star while traditional leader, South Africa, faces mounting challenges.
Advertisement
Advertisement
I always do like seeing other people dance in their cars. It's one of the things that makes me happy.
Ariel Gore
The Automotive Business Council (naamsa) recently submitted its quarterly review of business conditions for the South African motor vehicle manufacturing industry, during the second quarter of 2025, to the Department of Trade, Industry and Competition (DTCI).
Africa's automotive sector is experiencing a significant transformation, with Morocco emerging as a rising star while traditional leader, South Africa, faces mounting challenges.
After an absence if six years, Tata passenger vehicles are back with a bang in South Africa. The last model launched locally was the Bolt, which followed in the tracks of the more well-known Indica.
