BAIC holds customer appreciation event in Gqeberha

BAIC SA concluded its first Customer Appreciation Event with the theme of "Celebrating a Journey of Trust and Gratitude: From 8 to ∞" at its Gqeberha plant, hosting customers from across South Africa.

24 Ba1

The theme of this event was evident as BAIC SA celebrates eight years in South Africa. This exclusive event was a heartfelt celebration of the continued support and loyalty of BAIC customers, affirming BAIC SA’s commitment to putting customers at the heart of its mission.

Attendees were treated to an exclusive, behind-the-scenes tour of the BAIC production facilities, gaining insight into the state-of-the-art processes that drive BAIC SA’s dedication to excellence.

The event fostered an open environment where customers could connect directly with BAIC SA leadership and staff, share feedback and experience the company’s gratitude first-hand.

“Our customers are the driving force behind everything we do, and this event was our way of saying thank you,” says CEO Yang Yixin about the event.

“We are immensely grateful to everyone who made the journey to be with us, and we look forward to building on these relationships as we continue to bring innovation and excellence to South African roads,” said Brand and PR Manager, Ameena Sheik Hassan.

24 Ba2
24 Ba5
24 Ba4
24 Ba3
24 Ba2
24 Ba5
24 Ba4
24 Ba3

More Industry News stories

How Chinese brands are shaping SA’s used-car market

How Chinese brands are shaping SA’s used-car market

South Africa’s automotive landscape has shifted in recent years as new Chinese brands enter the market, sparking both curiosity and scepticism as each promises better value and a fresher approach.

  • 27 November 2025
It’s the end of the road for the Ford Focus

It’s the end of the road for the Ford Focus

Ford has officially ceased production of its Focus with the last versions coming of the line at the Saarlouis plant in Germany, drawing to a close more than five decades of manufacturing history.

  • 25 November 2025