The reality of a breakdown during the hostile Dakar
The Dakar Rally is often portrayed as a heroic clash between man, machine and an unforgiving wilderness.
- Industry News
- 14 December 2025
Automechanika Johannesburg, one of the leading global trade fairs for the automotive aftermarket industry, will be co-located with the Futuroad Expo 2024 from 19 to 21 November 2024, at the Nasrec Expo Centre in Johannesburg.
This strategic partnership brings together two major events that will cater to the full spectrum of the automotive and commercial vehicle sectors.
With a focus on innovation, industry expertise and professional development, Automechanika Johannesburg promises to be an unmissable event for manufacturers, service providers and professionals across Southern Africa.
Automechanika Johannesburg will showcase the latest products, services and technologies from the automotive aftermarket industry, offering exhibitors and attendees the opportunity to explore cutting-edge solutions for vehicle maintenance, repair and fleet management.
With a strong emphasis on sustainability, digitalisation and the future of mobility, the event will feature groundbreaking innovations, ranging from advanced diagnostic tools and parts to telematics, electrification solutions and more.
The exhibition will be complemented by a series of workshops, product demonstrations and networking opportunities that will enable professionals to stay ahead of industry trends and developments.

Event Highlights:
Futuroad Expo 2024, sub-Saharan Africa's premier trade fair for the truck, bus and commercial vehicle industry, will also play a major part in this combined event. The exhibition floor will feature an impressive array of global commercial vehicle manufacturers, including Isuzu, Sinotruk, JAC Motors, Stellantis, Iveco, Ford, FAW, Tata and Mahindra. This significant presence underscores the importance of the African market to these global manufacturers and their commitment to the region's growing commercial vehicle sector.
These original equipment manufacturing giants will be joined by prominent local and international enterprises such as Afrit, Trailmax, Motor Body Construction, Masterdrive, GUUD Driving, Merseta, Savaba (South African Vehicle and Bodybuilders’ Association), AMFI, Web Fleet and Forte Door, among others.
The comprehensive three-day expo programme also features the Chartered Institute of Logistics and Transport (CILT) Conference, which will take place throughout the exhibition in the Black Eagle. Co-hosted by CILT Namibia, South Africa and Zimbabwe, this event will unite industry leaders and professionals to discuss vital developments in the transport and logistics sector. The CILT Conference offers a unique platform to explore current trends, challenges and innovations within this essential industry.
“The 2024 edition of the combined Automechanika Johannesburg and Futuroad Expo promises to be an essential event for anyone involved in the automotive and commercial vehicle sectors, offering unique insights across the entire automotive value chain in the Southern African region,” says Tracy Gounden, Portfolio Director of Messe Frankfurt South Africa.
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