Auto CEOs more confident about industry prospects
The confidence of chief executives of automotive companies about the outlook for the new-vehicle market over the next six months has improved significantly.
- Industry News
- 11 September 2024
Suzuki hosted the 4WD To the Max challenge to showcase models in the Suzuki range’s capabilities. The event was held at the ADA Training and Outdoor Centre, which offers multiple training courses.
The range of vehicles used during the event includes a performance-orientated Swift Sport in a timed skidpan challenge to show its Go-Kart like handling skills. The offroad capabilities of the Grand Vitara and the Suzuki Jimny were put to the test on the challenging 4x4 track.
“The idea behind this event is twofold. Firstly, it’s to introduce the country to 4WD To the Max by selecting individuals with high followings on social media who want to watch and participate on the programme showing them how much fun you can have with friends and family.
“Secondly, it’s to introduce people to the Suzuki brand,” says Megan MacDonald, Head of Marketing and PR for Suzuki Auto South Africa.
The different challenges were designed with the specific models in mind. The first challenge was a skidpan exercise to test the quickness and agility of the drivers. This was made easy in the Swift Sport and its potent 1400 engine. The car was impressive by all standards through corners doing handbrake turns on the skidpan for a bit of showing off.
The off-road course we put the Jimny and Grand Vitara AllGrip through had some daunting sections. The Grand Vitara, which is Suzuki’s flagship model, has a host of technology making the driving experience a whole lot easier. It also incorporates hybrid technology that regenerates energy during deceleration for storage in the 12V lithium-ion battery. The Grand Vitara combines off-road driving and comfortable driving.
The Jimny, however, is not as luxurious as the Grand Vitara, but it makes up for it in its ability as a hardcore 4x4, no matter if it’s faced with bends, twists or a steep incline, which is not a problem for the Jimny.
The day was also filled with other competitors who partook in a general knowledge quiz as well as other fun-filled activities.
The Pricing of the vehicles driven at the event:
Suzuki Swift 1.4T Sport auto – R442 900
Suzuki Grand Vitara 1.5 Hybrid GLX AllGrip – R529 000
Suzuki Jimny 1.5 GLX AllGrip – R397 900
The confidence of chief executives of automotive companies about the outlook for the new-vehicle market over the next six months has improved significantly.
The lack of access to the complete history of a vehicle from the Cradle to the Grave is hindering efforts by industry players to establish transparency and disclosure in the market and open the doors to a safer mobility solution.
The newly appointed Jetour South Africa Vice President, Nic Campbell (photo), says that the brand is poised to establish a new standard of excellence in the local automotive industry.
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Human beings have an innate inner drive to be autonomous, self-determined, and connected to one another. And when that drive is liberated, people achieve more and live richer lives.
Daniel Pink
The confidence of chief executives of automotive companies about the outlook for the new-vehicle market over the next six months has improved significantly.
The lack of access to the complete history of a vehicle from the Cradle to the Grave is hindering efforts by industry players to establish transparency and disclosure in the market and open the doors to a safer mobility solution.
The newly appointed Jetour South Africa Vice President, Nic Campbell (photo), says that the brand is poised to establish a new standard of excellence in the local automotive industry.