In line with its parent company’s recent strategic realignment to new-energy vehicles (NEV), Toyota South Africa recently laid its NRV cards for SA on the table.
Although the company maintains that internal combustion engines (ICE) still have a role to play, it said it will be shifting a large part of its focus to traditional hybrid vehicles (HEV), plug-in hybrid vehicles (PHEV) and other engine conversions over the next few years, as far as the SA market is concerned.
The biggest news is that Toyota will be launching a new, mildly hybrid Hilux and Fortuner in early 2024 consisting of the standard ICE combined with an integrated starter generator and 12V-48V battery.
The company will also be introducing the Toyota Crown to South Africa this year. This crossover Crown variant is powered by a 2.5-litre, parallel-hybrid drivetrain with an output in the neighbourhood of 170kW and a fuel consumption of under 5.0L/100km.
Another NEV addition to the local market from Toyota will be a hybrid version of the new Urban Cruiser.
It is also rumoured that the plug-in hybrid RAV4, Lexus NX and RX are on their way.
Toyota has said that owing to the current scarcity of electricity on the African continent, that BEVs won’t be a practical solution yet for local consumers.
Korean automaker Hyundai has been an unmitigated success in the SA new car space. The relative newcomer to the market has been a consistent top-five feature on the new-car sales charts. There are many reasons for this, including good, reliable products at competitive prices. In part, the success is also driven by innovation.
South Africa's automotive sector is set for a significant transformation as Chinese and Indian vehicle manufacturers prepare to shift from basic assembly operations to full-scale local production.
Lightstone Auto has rolled out a cutting-edge integration designed to transform how alternative lenders, rent-to-own providers and niche finance firms engage with dealerships.
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If you are not taking care of your customer, your competitor will.
Bob Hooey
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