New lease of life for Nissan’s Magnite
The new, updated Nissan Magnite made its debut in South Africa shortly after its global launch held in India last month.
- Product News
- 14 November 2024
More than 40 percent of South Africans are considering purchasing an electrified vehicle (*1) in the next five years according to a recent survey (*2) by Ford Motor Company, with most preferring hybrid technology.
As part of its multi-market research, Ford spoke to South African car owners and those looking to buy a new car to understand how they viewed electrified vehicles so that it could be better prepared in its pursuit of an electric future.
“This research highlights the need for continued efforts to educate the public about electrified vehicles (*1), address concerns about cost, range and infrastructure and promote the benefits of electric mobility,” says Sunil Sewmohan, executive director, Product Marketing at Ford South Africa.
The research revealed key insights into South African drivers, including:
*1 Electrified vehicle (EV) refers to hybrid electric vehicles, plug-in hybrid electric vehicles and battery electric vehicles.
*2 The survey was conducted by global research and analytics consultancy, Escalent in April/May 2024 covering 1470 people across Australia, Saudi Arabia, Philippines, New Zealand, South Africa, South Korea, Thailand, Vietnam and the United Arab Emirates.
*3 Electric vehicle refers to a vehicle with a rechargeable battery and no internal combustion engine to support it.
Volvo Car South Africa has cemented itself as a leader in the local electric vehicle segment, with combined sales totalling 467 between January and September 2024. With a three-car-strong range of cutting-edge battery-electric vehicles, Volvo is currently leading the premium electric segment, outpacing rivals in the luxury arena.
Kia recently unveiled two all-new customised concept vehicles at the 2024 Specialty Equipment Market Association (SEMA) Show in Las Vegas.
JLR reports growing demand for plug-in hybrid models, with global retail sales for the first half of the financial year up 29% compared to the prior year, as more customers use the technology as a stepping stone towards battery electric vehicles (BEV).