Westvaal has opened a new sales, service and parts outfit for Stellantis in the Western Cape.
The new dealership will sell and support Jeep, Opel, Peugeot and Fiat as part of its Stellantis franchises. The dealership is in Paarl in the Boland.
Says Brendan Schmitt, new Dealer Principal: “It will be the first time the four brands are represented in Paarl under the Stellantis identity with Westvaal as the dealership. We have decided to bring in only four of the six Stellantis brands for now.
“The dealership building only has two showroom floors, which limits the space for more brands. On the one side are Jeep and Fiat and on the other side Peugeot and Opel, he tells Dealerfloor. They are currently renting the facility, which was previously occupied by Nissan.
Westvaal Paarl is the latest dealership to expand the group’s footprint across South Africa. The broader group has established relationships and experience with Stellantis, having several other facilities across the brands’ portfolio.
“We’re excited to amplify our brand presence in the Western Cape as we continue building our relationship with the Westvaal Motor Group and offer improved accessibility to Jeep, Opel, Peugeot and Fiat in Paarl,” says Leslie Ramsoomar, Managing Director Stellantis South Africa.
“This is yet another step forward for our customers and part of our broader plans to grow our representation across the country.”
Brendan says people can look forward to products like the award-winning Peugeot 2008 and 208, the new Opel Mokka and new jeep Cherokee range as well as other jeeps like the Gladiator, Wrangler and renegade to this region. And not to forget about the Fiat range.
“We are dedicated to structuring the best deal possible for all our customers, and it’s our mission to make the Westvaal experience an unforgettable one,” says Brendan. “Westvaal Paarl is committed to providing a professional, friendly service from the first purchase to the last service.”
Westvaal Paarl now caters for all your Jeep, Opel, Peugeot and Fiat needs, including comfortable waiting areas with complimentary Wi-Fi and refreshments. The new facility is at 225 Main Road, Hoog-en-Droog, Paarl.
Brendan has been involved with an independent group since 1999 with various dealerships in Richards Bay and decided to swop KwaZulu-Natal for the Western Cape. He says he is looking forward to the challenge and taking the brands to new heights in this region.
Volkswagen is abandoning its separate electric vehicle naming convention, opting instead to align its battery-electric models with established combustion engine nameplates. The German automaker announced that the strategy shift would begin with the ID Polo, set to debut in 2026.
Europe's automotive industry has issued a unified call for the European Union (EU) to recalibrate its green transition strategy, with leading manufacturers and suppliers expressing growing concerns about the feasibility of current electrification timelines and regulatory frameworks.
South African business sentiment deteriorated further in the third quarter of 2025, falling one point to reach 39, well below the long-term benchmark of 42 points, as punitive US tariffs took their toll on exporters, Reuters reported on Wednesday
Advertisement
Advertisement
A light on my car’s dashboard came on, and instead of fixing the problem, I waited for the bulb to burn out. Crisis solved.
Jarod Kintz
“We are ready to hit the road with DFSK and will celebrate the official opening of the East London DFSK dealership on 6th September,” says Melanie Herman, owner and Dealer Principal of the new facility in the Eastern Cape city.
Chery had a busy time over the last couple of weeks. Not only did it pull off a unique crash test with two Chery Tiggo 9s, the first of its kind locally, but it also awarded its top performing dealers during its national dealer conference held at Nasrec.
Hyundai Motor Group has officially announced Hyundai Pinetown as one of Global Top 100 Dealers of the Year, recognising the dealership’s remarkable performance, customer-centric innovation and market leadership in a highly competitive industry.
