Suzuki Auto South Africa celebrated its performance in the past year at its national dealer conference, recognising its top performing dealers.
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Awards were handed to the best performing dealers in various categories, including sales, after-sales, Mobility Finance and parts supply, culminating in the Dealer of the Year 2020 Award. This coveted award was handed to Suzuki Rustenburg.
“Last year, Suzuki Rustenburg best personified the spirit that all our dealers have shown. Our dealers have helped Suzuki grow its annual sales by 9% in fiscal year 2020, while the market contracted by a massive 26%,” says Yukio Sato, the Managing Director of Suzuki Auto South Africa.
A few years ago, Suzuki started to award dealers who had a very high average score across all categories, including parts availability, sales and service support, Mobility Finance support and overall customer service. These dealers all received a Platinum Award.
Suzuki Rustenburg scooped up the 2020 Dealer of the Year Award.
For the 2020 fiscal year, no less than 13 dealers received a Platinum Award.
Soon after introducing the Platinum Award, the average performance of a Suzuki dealer was such that Suzuki introduced an ever-higher award – the Elite Dealer Award – which this year had 11 recipients.
“It is incredible to consider that a third of all of our dealers received a Platinum or Elite Dealer Award and that the average service level of a Suzuki dealer in South Africa is now higher than that of the winning dealer in our first year in South Africa just over a decade ago,” says Sato san.
WINNERS 2020/2021
Elite Dealer Awards:
Elite Dealer Award
Suzuki Centurion
Elite Dealer Award
Suzuki Klerksdorp
Elite Dealer Award
Suzuki Rustenburg
Elite Dealer Award
Suzuki Montana
Elite Dealer Award
Suzuki Menlyn
Elite Dealer Award
Suzuki Bramley
Elite Dealer Award
Suzuki Northcliff
Elite Dealer Award
Suzuki Bryanston
Elite Dealer Award
Suzuki Tableview
Elite Dealer Award
Suzuki Kyalami
Elite Dealer Award
Suzuki Alberton
Platinum Awards:
Platinum Dealer award
Suzuki Helderberg
Platinum Dealer award
Suzuki Tygervalley
Platinum Dealer award
Suzuki Queenstown
Platinum Dealer award
Suzuki West Rand
Platinum Dealer award
Suzuki Kenilworth
Platinum Dealer award
Suzuki Stellenbosch
Platinum Dealer award
Suzuki Ipop South
Platinum Dealer award
Suzuki Welkom
Platinum Dealer award
Suzuki Bassonia
Platinum Dealer award
Suzuki George
Platinum Dealer award
Suzuki Port Elizabeth
Platinum Dealer award
Suzuki Boksburg
Platinum Dealer award
Suzuki Hatfield
Best Practice Sales:
Best practice – Sales (Period April – June 2020)
Suzuki Stellenbosch
Best practice - Sales (Period July - September 2020)
Suzuki Witbank
Best practice - Sales (Period October - December 2020)
Suzuki Piet Retief
Best practice - Sales (Period January - March 2021)
Suzuki Manzini
Overall best Practice - Sales (Period April 2020 – March 2021)
Suzuki Welkom
Best Practice Service:
Best practice – Service (Period April – June 2020
Suzuki Montana
Best practice - Service (Period July - September 2020)
Suzuki Centurion
Best practice - Service (Period October - December 2020)
Suzuki Centurion
Best practice - Service (Period January - March 2021)
Suzuki Kenilworth
Overall best Practice - Service (Period April 2020 - March 2021)
Suzuki Centurion
Best Practice Parts:
Best practice – Parts (Period April – June 2020
Suzuki Centurion
Best practice - Parts (Period July - September 2020)
Suzuki Queenstown
Best practice - Parts (Period October - December 2020)
Suzuki Umhlanga
Best practice - Parts (Period January - March 2021)
Suzuki Centurion
Overall best Practice - Parts (Period April 2020 - March 2021)
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The challenge for us is to maintain our Dealer of the Year status in the future as it symbolises the effort we put in to create the best environment for our customers and our staff.
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