Stellantis has grown its dealer representation in Gauteng to thirteen with the introduction of Super Group Menlyn’s new showroom in Pretoria.
The new showroom will sell and service Fiat, Jeep and Alfa Romeo.
Super Group Menlyn joins Grand Central Motors and McCarthy’s Centurion to service customers in the area. Located in a highly visible and accessible area in Menlyn, Super Group Menlyn is a “full-service” dealership.
Leading the team at Super Group Menlyn, is Dealer Manager, Elaine Roets, who is no stranger to the Fiat, Alfa Romeo and Jeep brands. Elaine will continue to manage the East Rand dealership. She brings a wealth of brand experience immediately to the new showroom floors and workshop.
“I’m excited to take on the additional responsibilities in a new region,” said Elaine. “Our teams on the East Rand and in Menlyn are passionate about the brands, and the sharing of knowledge across the two dealerships should be of great benefit to all customers.”
The dealership, which officially opened on 6 April. Super Group was founded in 1986 and it comprises 42 dealerships across South Africa offering 24 of the major brands sold in the country. It is listed on the Johannesburg Stock Exchange and is among the top ten JSE Empowered Companies.
“We believe the current mix of dealers in the Gauteng North region will bolster our customer experience in our constant drive for improved customer satisfaction,” says Stellantis’s Leslie Ramsoomar. “Super Group Menlyn is a full-service dealership across both new and used vehicle sales and aftersales, and we look forward to working with them.”
As we all know, the profit of a motor dealership comes from several areas and each of them needs to be monitored closely if you want to ensure that your dealership performs well.
The bakkie war has intensified with the local launch of Mitsubishi’s next-generation Triton, an evolution in the iconic bakkie’s 46-year legacy.
Unlike in the past, when dealerships primarily waited for customers to come to them, we now take a more proactive approach, bringing our vehicles directly to places where people gather, allowing them to experience the product first-hand, including offering test drives,” says Gerrie van der Kaay, Dealer Principal at Supergroup Dealerships Jetour Midrand.
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Have you ever noticed that anybody driving slower than you is an idiot, and anyone going faster than you is a maniac?
George Carlin
As we all know, the profit of a motor dealership comes from several areas and each of them needs to be monitored closely if you want to ensure that your dealership performs well.
Unlike in the past, when dealerships primarily waited for customers to come to them, we now take a more proactive approach, bringing our vehicles directly to places where people gather, allowing them to experience the product first-hand, including offering test drives,” says Gerrie van der Kaay, Dealer Principal at Supergroup Dealerships Jetour Midrand.
One of the latest Chinese automotive brands to establish itself in South Africa, GAC Motor, is benefitting from the expertise of well-known motor groups in the country, like the BB Motor Group.
